How much revenue did Football Manager 2019 make?

Football Manager 2019 is free to play, so there is no copy-sales revenue to estimate.

How many copies did Football Manager 2019 sell?

Q: How many copies did Football Manager 2019 sell?

379k to 617k copies, based on its 12k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 379k–617k; from 12k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Football Manager 2019 and predicted how it would do from its 8 similar games. Every figure here, including Football Manager 2019's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 1.5M–2.0M

best case 4.9M (EA SPORTS™ FIFA 23)

Games like Football Manager 2019

A typical game among these

≈ 1.5M–2.0M copies

from ~56k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

These similar games lean toward the genre's biggest winners; the typical figure comes from its ordinary successes.

Best case: EA SPORTS™ FIFA 23 at ≈ 3.7M–6.1M copies. It is a breakout hit, far above a typical game.

What their first month looked like

About half the games that made it here had over 14k reviews in their first month; the range was 4k to 21k.

The genre you'd be entering

These games: The similar games share Sports (8 of 8) and Football (Soccer) (7 of 8).
The winners: Winners here lead with Football (Soccer) + Sports. The breakout hits carry Controller; a typical game here doesn't.
When they shipped: Only 1 of the 8 similar games shipped in the last two years. That says more about which games were found than about the market.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 36 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
EA SPORTS™ FIFA 21 2020	Est. copies ≈ 1.4M–2.2M SteamSpy 1M–2M	Est. revenue Free	Free	56k reviews Mostly Positive	Football (American)Football (Soccer)
eFootball™ 2021	Est. copies ≈ 2.9M–4.8M 2.1x vs typical SteamSpy 10M–20M	Est. revenue Free	Free	119k reviews Mixed	Football (Soccer)Free to Play
EA SPORTS™ FIFA 23 2022	Est. copies ≈ 3.7M–6.1M 2.7x vs typical SteamSpy 5M–10M	Est. revenue Free	Free	150k reviews Mixed	Football (Soccer)Sports
NBA 2K20 2019	Est. copies ≈ 1.7M–2.8M SteamSpy 5M–10M	Est. revenue Free	Free	60k reviews Mixed	BasketballSports
EA SPORTS FC™ 25 2024	Est. copies ≈ 2.7M–4.3M 1.9x vs typical SteamSpy 5M–10M	Est. revenue Free	Free	107k reviews Mixed	SportsFootball (Soccer)
EA SPORTS FC™ 24 2023	Est. copies ≈ 2.8M–4.5M 2.0x vs typical SteamSpy 5M–10M	Est. revenue Free	Free	111k reviews Mixed	Football (Soccer)Sports
FIFA 22 2021	Est. copies ≈ 3.0M–4.8M 2.2x vs typical SteamSpy 2M–5M	Est. revenue Free	Free	120k reviews Very Positive	Football (Soccer)Sports
eFootball PES 2021 SEASON UPDATE 2020	Est. copies ≈ 945k–1.5M SteamSpy 1M–2M	Est. revenue Free	Free	38k reviews Mostly Positive	SportsFootball (Soccer)