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How many copies did The Stanley Parable sell?

Estimated copies sold
≈ 2.9M–4.7M
$11.9M–$32.1M after Steam's cut $21.7M–$49.4M before Steam's cut
from 46k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid The Stanley Parable and predicted how it would do from its 8 similar games. Every figure here, including The Stanley Parable's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 348k–605k
best case 5.4M (BattleBlock Theater®)
Games like The Stanley Parable

A typical game among these

≈ 348k–605k copies

≈ $1.5M–$2.3M after Steam's cut

from ~8k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Comedy (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: BattleBlock Theater® at ≈ 4.1M–6.6M copies, ≈ $16.8M–$45.3M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 3k reviews in their first month; the range was 541 to 5k.
The genre you'd be entering
These games
The similar games share Comedy (4 of 8) and Point & Click (3 of 8).
The winners
Winners here lead with Comedy, priced around $14. The breakout hits carry Funny + Comedy + Co-op; a typical game here doesn't.
When they shipped
The similar games span 2012 to 2024, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Dr. Langeskov, The Tiger, and The Terribly Cursed Emerald: A Whirlwind Heist
2015
Est. copies
≈ 497k–808k
SteamSpy 500k–1M
Est. revenue
Free
Free
10k reviews
Very Positive
Free to PlayComedy
The Silent Age
2015
Est. copies
≈ 351k–571k
SteamSpy 200k–500k
Est. revenue
$965k–$2.6M after Steam's cut $1.8M–$4.0M before Steam's cut
$9.99
7k reviews
Very Positive
Point & ClickSide Scroller
BattleBlock Theater®
2014
Est. copies
≈ 4.1M–6.6M
8.6x vs typical
SteamSpy 2M–5M
Est. revenue
$16.8M–$45.3M after Steam's cut $30.6M–$69.6M before Steam's cut
$14.99
73k reviews
Overwhelmingly Positive
There Is No Game: Wrong Dimension
2020
Est. copies
≈ 648k–1.1M
3.1x vs typical
SteamSpy 500k–1M
Est. revenue
$2.3M–$6.2M after Steam's cut $4.2M–$9.6M before Steam's cut
$12.99
26k reviews
Overwhelmingly Positive
IndieAdventure
Stories: The Path of Destinies
2016
Est. copies
≈ 275k–446k
SteamSpy 2M–5M
Est. revenue
$1.1M–$3.0M after Steam's cut $2.1M–$4.7M before Steam's cut
$14.99
7k reviews
Very Positive
AdventureRPG
An alt girl for skoof
2024
Est. copies
≈ 262k–426k
SteamSpy 200k–500k
Est. revenue
$360k–$968k after Steam's cut $654k–$1.5M before Steam's cut
$4.99
11k reviews
Very Positive
Visual NovelSexual Content
There Is No Game: Jam Edition 2015
2020
Est. copies
≈ 187k–304k
SteamSpy 200k–500k
Est. revenue
Free
Free
8k reviews
Overwhelmingly Positive
IndieFree to Play
Thomas Was Alone
2012
Est. copies
≈ 594k–965k
SteamSpy 500k–1M
Est. revenue
$1.6M–$4.4M after Steam's cut $3.0M–$6.7M before Steam's cut
$9.99
9k reviews
Very Positive
PlatformerNarration

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