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How many copies did Toast Time sell?

Estimated copies sold
≈ 5k–8k
$7k–$19k after Steam's cut $13k–$29k before Steam's cut
from 91 reviews (Mostly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Toast Time and predicted how it would do from its 8 similar games. Every figure here, including Toast Time's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3k–149k
best case 340k (METAL SLUG)
Games like Toast Time

A typical game among these

≈ 3k–149k copies

≈ $5k–$747k after Steam's cut

from ~2k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

4 of the 8 similar games are hits.

Best case: METAL SLUG at ≈ 259k–421k copies, ≈ $569k–$1.5M after Steam's cut.

What their first month looked like
About half the games that made it here had over 61 reviews in their first month; the range was 2 to 2k.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Shoot 'Em Up (8 of 8) and Side Scroller (6 of 8).
The winners
Winners here lead with Arcade + Shoot 'Em Up, priced around $8.
When they shipped
The similar games span 2012 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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Est. copies
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ActionStrategy
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2.6x vs typical
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Action RoguelikeArena Shooter
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Side ScrollerRunner
METAL SLUG
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Est. copies
≈ 259k–421k
3.2x vs typical
SteamSpy 200k–500k
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ActionArcade
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≈ 62k–100k
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Sizing up your own game? See how many copies games in its genre usually sell before you build it.