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How many copies did ISLAND sell?

Estimated copies sold
≈ 54k–88k
$594k–$1.6M after Steam's cut $1.1M–$2.5M before Steam's cut
from 2k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid ISLAND and predicted how it would do from its 3 similar games. Every figure here, including ISLAND's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 2.4M–3.7M
best case 4.6M (Persona 5 Royal)
Games like ISLAND

A typical game among these

≈ 2.4M–3.7M copies

≈ $16.9M–$64.2M after Steam's cut

from ~88k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 3 of the similar games are hits.

This comes from a small set of games, so take it as a sketch.

Best case: Persona 5 Royal at ≈ 3.5M–5.7M copies, ≈ $57.7M–$155.1M after Steam's cut.

What their first month looked like
About half the games that made it here had over 11k reviews in their first month; the range was 7k to 19k.
The genre you'd be entering
These games
The similar games share Anime (3 of 3) and JRPG (2 of 3).
The winners
Winners here lead with JRPG + Story Rich, priced around $60.
When they shipped
None of the similar games shipped in the last two years; the newest is from 2022. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Persona 4 Golden
2020
Est. copies
≈ 2.2M–3.5M
SteamSpy 1M–2M
Est. revenue
$12.0M–$32.1M after Steam's cut $21.7M–$49.5M before Steam's cut
$19.99
88k reviews
Overwhelmingly Positive
JRPGGreat Soundtrack
Persona 5 Royal
2022
Est. copies
≈ 3.5M–5.7M
1.6x vs typical
SteamSpy 2M–5M
Est. revenue
$57.7M–$155.1M after Steam's cut $104.9M–$238.5M before Steam's cut
$59.99
141k reviews
Overwhelmingly Positive
NEEDY STREAMER OVERLOAD
2022
Est. copies
≈ 1.4M–2.4M
SteamSpy 1M–2M
Est. revenue
$6.4M–$17.1M after Steam's cut $11.6M–$26.3M before Steam's cut
$15.99
58k reviews
Very Positive

Sizing up your own game? See how many copies games in its genre usually sell before you build it.