How much revenue did No Plan B make?

$83k–$224k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did No Plan B sell?

Q: How many copies did No Plan B sell?

20k to 33k copies, based on its 816 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 20k–33k; $83k–$224k after Steam's cut $152k–$345k before Steam's cut; from 816 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid No Plan B and predicted how it would do from its 8 similar games. Every figure here, including No Plan B's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 1.7M–3.7M

best case 9.9M (RimWorld)

Games like No Plan B

A typical game among these

≈ 1.7M–3.7M copies

≈ $16.8M–$33.2M after Steam's cut

from ~65k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Base-Building (3 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: RimWorld at ≈ 7.6M–12.3M copies, ≈ $72.7M–$195.4M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like

About half the games that made it here had over 20k reviews in their first month; the range was 8k to 45k.

The genre you'd be entering

These games: The similar games share Base-Building (3 of 8) and Sandbox (3 of 8).
The winners: Winners here lead with Colony Sim + Base-Building, priced around $35. The breakout hits carry Colony Sim + Survival + Management; a typical game here doesn't.
When they shipped: The similar games span 2012 to 2023, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Minion Masters 2019	Est. copies ≈ 1.9M–3.1M SteamSpy 500k–1M	Est. revenue Free	Free	65k reviews Very Positive	PvETrading Card Game
Prison Architect 2015	Est. copies ≈ 3.8M–6.1M SteamSpy 5M–10M	Est. revenue $31.0M–$83.3M after Steam's cut $56.3M–$128.2M before Steam's cut	$29.99	77k reviews Very Positive	SimulationBuilding
RimWorld 2018	Est. copies ≈ 7.6M–12.3M 3.8x vs typical SteamSpy 5M–10M	Est. revenue $72.7M–$195.4M after Steam's cut $132.2M–$300.7M before Steam's cut	$34.99	249k reviews Overwhelmingly Positive	Colony SimBase-Building
Eternal Return 2023	Est. copies ≈ 1.7M–2.8M SteamSpy 5M–10M	Est. revenue Free	Free	69k reviews Mostly Positive	Free to PlayAnime
Loop Hero 2021	Est. copies ≈ 907k–1.5M SteamSpy 1M–2M	Est. revenue $3.7M–$10.1M after Steam's cut $6.8M–$15.5M before Steam's cut	$14.99	37k reviews Very Positive	TacticalRogue-like
Foxhole 2022	Est. copies ≈ 1.3M–2.1M SteamSpy 1M–2M	Est. revenue $10.9M–$29.2M after Steam's cut $19.8M–$45.0M before Steam's cut	$29.99	53k reviews Mostly Positive	Massively MultiplayerWargame
FTL: Faster Than Light 2012	Est. copies ≈ 5.0M–8.1M SteamSpy 2M–5M	Est. revenue $13.7M–$36.8M after Steam's cut $24.9M–$56.6M before Steam's cut	$9.99	79k reviews Overwhelmingly Positive	Rogue-likeSpace
KARDS - The WW2 Card Game 2020	Est. copies ≈ 1.3M–2.1M SteamSpy 2M–5M	Est. revenue Free	Free	52k reviews Mixed	Free to PlayCard Game