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How many copies did The Night of the Rabbit sell?

Estimated copies sold
≈ 218k–354k
$1.5M–$4.0M after Steam's cut $2.7M–$6.2M before Steam's cut
from 3k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid The Night of the Rabbit and predicted how it would do from its 8 similar games. Every figure here, including The Night of the Rabbit's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 566k–928k
best case 3.4M (Brothers - A Tale of Two Sons)
Games like The Night of the Rabbit

A typical game among these

≈ 566k–928k copies

≈ $3.6M–$6.4M after Steam's cut

from ~10k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

These similar games lean toward the genre's biggest winners; the typical figure comes from its ordinary successes.

Best case: Brothers - A Tale of Two Sons at ≈ 2.6M–4.2M copies, ≈ $10.8M–$28.9M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 539 reviews in their first month; the range was 515 to 4k.
The genre you'd be entering
These games
The similar games share Puzzle (8 of 8) and 2D Platformer (2 of 8).
The winners
Winners here lead with Puzzle, priced around $15.
When they shipped
The similar games span 2009 to 2022, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

We Were Here Forever
2022
Est. copies
≈ 471k–765k
1.9x vs typical
SteamSpy 500k–1M
Est. revenue
$2.3M–$6.3M after Steam's cut $4.2M–$9.6M before Steam's cut
$17.99
19k reviews
Very Positive
Escape RoomOnline Co-Op
Trine 2: Complete Story
2013
Est. copies
≈ 1.4M–2.3M
2.2x vs typical
SteamSpy 2M–5M
Est. revenue
$7.7M–$20.6M after Steam's cut $13.9M–$31.7M before Steam's cut
$19.99
22k reviews
Overwhelmingly Positive
Puzzle-PlatformerPlatformer
Brothers - A Tale of Two Sons
2013
Est. copies
≈ 2.6M–4.2M
4.1x vs typical
SteamSpy 1M–2M
Est. revenue
$10.8M–$28.9M after Steam's cut $19.6M–$44.5M before Steam's cut
$14.99
41k reviews
Very Positive
AdventureAtmospheric
The Last Campfire
2021
Est. copies
≈ 516k–839k
2.1x vs typical
SteamSpy 500k–1M
Est. revenue
$2.1M–$5.7M after Steam's cut $3.9M–$8.8M before Steam's cut
$14.99
21k reviews
Overwhelmingly Positive
PuzzleAdventure
Braid
2009
Est. copies
≈ 629k–1.0M
SteamSpy 1M–2M
Est. revenue
$2.6M–$7.0M after Steam's cut $4.7M–$10.7M before Steam's cut
$14.99
10k reviews
Very Positive
Puzzle-PlatformerPuzzle
Fran Bow
2015
Est. copies
≈ 1.1M–1.8M
2.3x vs typical
SteamSpy 1M–2M
Est. revenue
$4.6M–$12.5M after Steam's cut $8.4M–$19.2M before Steam's cut
$14.99
23k reviews
Overwhelmingly Positive
Scribblenauts Unlimited
2012
Est. copies
≈ 784k–1.3M
SteamSpy 1M–2M
Est. revenue
$4.3M–$11.6M after Steam's cut $7.8M–$17.8M before Steam's cut
$19.99
12k reviews
Very Positive
PuzzleCasual
Lost in Play
2022
Est. copies
≈ 234k–380k
SteamSpy 200k–500k
Est. revenue
$1.3M–$3.5M after Steam's cut $2.3M–$5.3M before Steam's cut
$19.99
9k reviews
Overwhelmingly Positive
PuzzlePoint & Click

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