How much revenue did Toy Shire make?

$50k–$135k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Toy Shire sell?

Q: How many copies did Toy Shire sell?

18k to 30k copies, based on its 739 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 18k–30k; $50k–$135k after Steam's cut $92k–$208k before Steam's cut; from 739 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Toy Shire and predicted how it would do from its 8 similar games. Every figure here, including Toy Shire's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 670k–1.7M

best case 13.1M (7 Days to Die)

Games like Toy Shire

A typical game among these

≈ 670k–1.7M copies

≈ $3.8M–$9.3M after Steam's cut

from ~23k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Survival (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: 7 Days to Die at ≈ 9.9M–16.2M copies, ≈ $123.1M–$331.0M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like

About half the games that made it here had over 16k reviews in their first month; the range was 5k to 327k.

The genre you'd be entering

These games: The similar games share Survival (4 of 8) and Tower Defense (4 of 8).
The winners: Winners here lead with Base-Building + Survival, priced around $40. The breakout hits carry Base-Building + Survival + Automation; a typical game here doesn't.
When they shipped: The similar games span 2017 to 2024, and 3 of the 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
They Are Billions 2019	Est. copies ≈ 1.5M–2.4M 2.2x vs typical SteamSpy 2M–5M	Est. revenue $12.2M–$32.9M after Steam's cut $22.2M–$50.6M before Steam's cut	$29.99	52k reviews Very Positive	Base-BuildingColony Sim
Factorio 2020	Est. copies ≈ 5.9M–9.5M 10x vs typical SteamSpy 5M–10M	Est. revenue $56.4M–$151.5M after Steam's cut $102.5M–$233.1M before Steam's cut	$35.00	236k reviews Overwhelmingly Positive	AutomationBase-Building
Mechabellum 2024	Est. copies ≈ 485k–788k SteamSpy 1M–2M	Est. revenue $2.0M–$5.4M after Steam's cut $3.6M–$8.3M before Steam's cut	$14.99	20k reviews Very Positive	StrategyMechs
Dungeon Defenders II 2017	Est. copies ≈ 763k–1.2M SteamSpy 2M–5M	Est. revenue Free	Free	22k reviews Mostly Positive	MultiplayerOnline Co-Op
Minion Masters 2019	Est. copies ≈ 1.9M–3.1M 2.8x vs typical SteamSpy 500k–1M	Est. revenue Free	Free	65k reviews Very Positive	PvETrading Card Game
Legion TD 2 - Multiplayer Tower Defense 2021	Est. copies ≈ 380k–617k SteamSpy 1M–2M	Est. revenue $2.6M–$7.0M after Steam's cut $4.7M–$10.8M before Steam's cut	$24.99	15k reviews Very Positive	Tower DefenseMultiplayer
Thronefall 2024	Est. copies ≈ 589k–957k SteamSpy 500k–1M	Est. revenue $2.1M–$5.7M after Steam's cut $3.8M–$8.7M before Steam's cut	$12.99	24k reviews Overwhelmingly Positive	Tower DefenseStrategy
7 Days to Die 2024	Est. copies ≈ 9.9M–16.2M 17x vs typical SteamSpy 10M–20M	Est. revenue $123.1M–$331.0M after Steam's cut $223.8M–$509.2M before Steam's cut	$44.99	401k reviews Very Positive	SurvivalZombies