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How many copies did Now Open! Horror House sell?

Estimated copies sold
≈ 372–605
$204–$548 after Steam's cut $370–$843 before Steam's cut
from 15 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Now Open! Horror House and predicted how it would do from its 8 similar games. Every figure here, including Now Open! Horror House's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 275k–1.3M
best case 2.3M (Lobotomy Corporation | Monster Management Simulation)
Games like Now Open! Horror House

A typical game among these

≈ 275k–1.3M copies

≈ $1.1M–$3.1M after Steam's cut

from ~15k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Lobotomy Corporation | Monster Management Simulation at ≈ 1.7M–2.8M copies, ≈ $12.0M–$32.2M after Steam's cut.

What their first month looked like
About half the games that made it here had over 1k reviews in their first month; the range was 448 to 3k.
The genre you'd be entering
These games
The similar games share Simulation (8 of 8) and Horror (7 of 8).
The winners
Winners here lead with Management + Psychological Horror, priced around $25.
When they shipped
The similar games span 2014 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Mountain
2014
Est. copies
≈ 912k–1.5M
SteamSpy 500k–1M
Est. revenue
$248k–$668k after Steam's cut $452k–$1.0M before Steam's cut
$0.99
16k reviews
Very Positive
SimulationIndie
The Test: Hypothesis Rising
2020
Est. copies
≈ 147k–239k
SteamSpy 20k–50k
Est. revenue
$80k–$216k after Steam's cut $146k–$332k before Steam's cut
$1.99
6k reviews
Overwhelmingly Positive
SimulationMultiple Endings
Yog-Sothoth’s Yard
2023
Est. copies
≈ 345k–561k
SteamSpy 200k–500k
Est. revenue
$1.0M–$2.8M after Steam's cut $1.9M–$4.3M before Steam's cut
$10.99
14k reviews
Very Positive
SimulationDating Sim
The Mortuary Assistant
2022
Est. copies
≈ 219k–356k
SteamSpy 200k–500k
Est. revenue
$1.5M–$4.0M after Steam's cut $2.7M–$6.2M before Steam's cut
$24.99
9k reviews
Very Positive
HorrorSupernatural
PARANORMASIGHT: The Seven Mysteries of Honjo
2023
Est. copies
≈ 181k–295k
SteamSpy 200k–500k
Est. revenue
$997k–$2.7M after Steam's cut $1.8M–$4.1M before Steam's cut
$19.99
7k reviews
Overwhelmingly Positive
Visual NovelAdventure
Freddy Fazbear's Pizzeria Simulator
2017
Est. copies
≈ 1.1M–1.9M
2.2x vs typical
SteamSpy 2M–5M
Est. revenue
Free
Free
33k reviews
Very Positive
Free to PlayHorror
Lobotomy Corporation | Monster Management Simulation
2018
Est. copies
≈ 1.7M–2.8M
3.8x vs typical
SteamSpy 1M–2M
Est. revenue
$12.0M–$32.2M after Steam's cut $21.8M–$49.5M before Steam's cut
$24.99
57k reviews
Very Positive
ManagementDifficult
Unheard - Voices of Crime
2019
Est. copies
≈ 981k–1.6M
2.3x vs typical
SteamSpy 1M–2M
Est. revenue
$1.9M–$5.1M after Steam's cut $3.4M–$7.8M before Steam's cut
$6.99
34k reviews
Overwhelmingly Positive
DetectivePuzzle

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