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How many copies did 69 Ways to Kill a Zombie sell?

Estimated copies sold
≈ 5k–8k
$7k–$18k after Steam's cut $12k–$27k before Steam's cut
from 140 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid 69 Ways to Kill a Zombie and predicted how it would do from its 8 similar games. Every figure here, including 69 Ways to Kill a Zombie's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 138k–1.3M
best case 3.4M (Half-Life: Alyx)
Games like 69 Ways to Kill a Zombie

A typical game among these

≈ 138k–1.3M copies

≈ $1.2M–$9.0M after Steam's cut

from ~8k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Half-Life: Alyx at ≈ 2.6M–4.3M copies, ≈ $43.2M–$116.1M after Steam's cut.

What their first month looked like
About half the games that made it here had over 967 reviews in their first month; the range was 600 to 38k.
The genre you'd be entering
These games
The similar games share VR (7 of 8) and FPS (5 of 8).
The winners
Winners here lead with VR + FPS, priced around $60.
When they shipped
The similar games span 2004 to 2024, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Propagation VR
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Est. copies
≈ 146k–238k
SteamSpy 500k–1M
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Free
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VRAction
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2023
Est. copies
≈ 68k–111k
SteamSpy 20k–50k
Est. revenue
$562k–$1.5M after Steam's cut $1.0M–$2.3M before Steam's cut
$29.99
3k reviews
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After the Fall®
2021
Est. copies
≈ 78k–126k
SteamSpy 100k–200k
Est. revenue
$428k–$1.1M after Steam's cut $777k–$1.8M before Steam's cut
$19.99
3k reviews
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VRCo-op
Pavlov
2024
Est. copies
≈ 1.0M–1.6M
5.3x vs typical
SteamSpy 1M–2M
Est. revenue
$6.9M–$18.6M after Steam's cut $12.6M–$28.6M before Steam's cut
$24.99
41k reviews
Very Positive
VRShooter
Arizona Sunshine® VR Legacy
2016
Est. copies
≈ 387k–629k
SteamSpy 500k–1M
Est. revenue
$1.6M–$4.3M after Steam's cut $2.9M–$6.6M before Steam's cut
$14.99
9k reviews
Mostly Positive
ActionVR
Half-Life: Alyx
2020
Est. copies
≈ 2.6M–4.3M
14x vs typical
SteamSpy 2M–5M
Est. revenue
$43.2M–$116.1M after Steam's cut $78.5M–$178.5M before Steam's cut
$59.99
106k reviews
Overwhelmingly Positive
VRFPS
Half-Life: Source
2004
Est. copies
≈ 1.1M–1.7M
2.2x vs typical
SteamSpy 2M–5M
Est. revenue
$2.9M–$7.8M after Steam's cut $5.3M–$12.0M before Steam's cut
$9.99
17k reviews
Mixed
FPSAction
Hellsplit: Arena
2019
Est. copies
≈ 114k–185k
SteamSpy 200k–500k
Est. revenue
$783k–$2.1M after Steam's cut $1.4M–$3.2M before Steam's cut
$24.99
4k reviews
Very Positive
VRAction

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