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How many copies did Idol Manager sell?

Estimated copies sold
≈ 102k–166k
$561k–$1.5M after Steam's cut $1.0M–$2.3M before Steam's cut
from 4k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Idol Manager and predicted how it would do from its 8 similar games. Every figure here, including Idol Manager's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 4k–21k
best case 106k (STONKS-9800: Stock Market Simulator)
Games like Idol Manager

A typical game among these

≈ 4k–21k copies

≈ $16k–$149k after Steam's cut

from ~526 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

1 of the 8 similar games is a hit.

Best case: STONKS-9800: Stock Market Simulator at ≈ 81k–132k copies, ≈ $222k–$598k after Steam's cut.

What their first month looked like
About half the games that made it here had over 145 reviews in their first month; the range was 17 to 422.
The genre you'd be entering
These games
The similar games share Economy (6 of 8) and Management (6 of 8).
The winners
Winners here lead with Simulation + Economy, priced around $10.
When they shipped
Only 2 of the 8 similar games shipped in the last two years. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

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SteamSpy 50k–100k
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$12k–$32k after Steam's cut $22k–$50k before Steam's cut
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The Advisor - Episode 1: Royal Pain
2021
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≈ 15k–24k
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$12k–$33k after Steam's cut $22k–$51k before Steam's cut
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Choose Your Own AdventureRPG
STONKS-9800: Stock Market Simulator
2023
Est. copies
≈ 81k–132k
6.2x vs typical
SteamSpy 100k–200k
Est. revenue
$222k–$598k after Steam's cut $404k–$920k before Steam's cut
$9.99
3k reviews
Overwhelmingly Positive
Early AccessSimulation
Kardboard Kings: Card Shop Simulator
2022
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≈ 12k–19k
SteamSpy under 20k
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$65k–$176k after Steam's cut $119k–$270k before Steam's cut
$19.99
479 reviews
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Funny2D
The Stonks Market
2021
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≈ 868–1k
SteamSpy under 20k
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$714–$2k after Steam's cut $1k–$3k before Steam's cut
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Positive
Choices MatterVisual Novel
I Am Your President: Prologue
2020
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≈ 14k–23k
SteamSpy 100k–200k
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Free
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Coffee Noir - Business Detective Game
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≈ 2k–4k
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$5k–$14k after Steam's cut $10k–$22k before Steam's cut
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Maid Cafe on Electric Street
2024
Est. copies
≈ 18k–30k
SteamSpy 50k–100k
Est. revenue
$96k–$258k after Steam's cut $175k–$398k before Steam's cut
$18.99
742 reviews
Very Positive
RPGChoose Your Own Adventure

Sizing up your own game? See how many copies games in its genre usually sell before you build it.