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How big is Let It Flow?

Estimated players who have it
≈ 18k–30k
from 734 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Let It Flow and predicted how it would do from its 4 similar games. Every figure here, including Let It Flow's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 269k–743k
best case 1.5M (Trailmakers)
Games like Let It Flow

A typical game among these

≈ 269k–743k copies

≈ $224k–$7.9M after Steam's cut

from ~12k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 4 of the similar games are hits.

This comes from a small set of games, so take it as a sketch.

No genre covers most of these similar games. The closest is Action-Adventure (2 of 4), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Trailmakers at ≈ 1.1M–1.8M copies, ≈ $7.8M–$21.0M after Steam's cut.

The genre you'd be entering
These games
The similar games share Action-Adventure (2 of 4) and Racing (2 of 4).
The winners
Winners here lead with Space + Action-Adventure, priced around $25.
When they shipped
None of the similar games shipped in the last two years; the newest is from 2021. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 36 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Need for Speed™ Hot Pursuit Remastered
2020
Est. copies
≈ 376k–610k
SteamSpy 1M–2M
Est. revenue
$3.1M–$8.3M after Steam's cut $5.6M–$12.8M before Steam's cut
$29.99
15k reviews
Very Positive
RacingDriving
SUPER CHICKEN JUMPER
2021
Est. copies
≈ 133k–216k
SteamSpy 100k–200k
Est. revenue
$109k–$294k after Steam's cut $199k–$453k before Steam's cut
$2.99
5k reviews
Overwhelmingly Positive
DifficultArcade
Kao the Kangaroo: Round 2 (2003 re-release)
2019
Est. copies
≈ 229k–373k
SteamSpy 500k–1M
Est. revenue
$125k–$337k after Steam's cut $228k–$519k before Steam's cut
$1.99
8k reviews
Very Positive
Adventure3D Platformer
Trailmakers
2019
Est. copies
≈ 1.1M–1.8M
3.4x vs typical
SteamSpy 1M–2M
Est. revenue
$7.8M–$21.0M after Steam's cut $14.2M–$32.3M before Steam's cut
$24.99
39k reviews
Very Positive
SpaceAction

Sizing up your own game? See how many copies games in its genre usually sell before you build it.