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How many copies did Pink Gum sell?

Estimated copies sold
≈ 1k–2k
$1k–$3k after Steam's cut $2k–$5k before Steam's cut
from 43 reviews (Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Pink Gum and predicted how it would do from its 8 similar games. Every figure here, including Pink Gum's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 537–5k
best case 15k (Sunlight)
Games like Pink Gum

A typical game among these

≈ 537–5k copies

≈ $1k–$7k after Steam's cut

from ~40 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

None of the 8 similar games are hits.

Best case: Sunlight at ≈ 12k–19k copies, ≈ $13k–$34k after Steam's cut.

What their first month looked like
About half the games that made it here had over 26 reviews in their first month; the range was 2 to 121.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Experimental (6 of 8) and Philosophical (5 of 8).
The winners
Winners here lead with Experimental + Walking Simulator, priced around $4.
When they shipped
Only 1 of the 8 similar games shipped in the last two years. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Religion inc.
2025
Est. copies
≈ 3k–6k
3.5x vs typical
SteamSpy 20k–50k
Est. revenue
$5k–$13k after Steam's cut $9k–$20k before Steam's cut
$4.99
139 reviews
Mostly Positive
StrategySimulation
Goop Loop
2021
Est. copies
≈ 2k
1.6x vs typical
SteamSpy under 20k
Est. revenue
$2k–$5k after Steam's cut $3k–$7k before Steam's cut
$3.99
62 reviews
Very Positive
DifficultPhysics
Sunlight
2021
Est. copies
≈ 12k–19k
12x vs typical
SteamSpy 20k–50k
Est. revenue
$13k–$34k after Steam's cut $23k–$53k before Steam's cut
$3.99
468 reviews
Mostly Positive
AdventureExperimental
Primate Signal
2020
Est. copies
≈ 372–605
SteamSpy under 20k
Est. revenue
$512–$1k after Steam's cut $930–$2k before Steam's cut
$5.00
15 reviews
Positive
Visual NovelPhilosophical
What We Pretend To Be
2020
Est. copies
≈ 422–685
SteamSpy under 20k
Est. revenue
Free
Free
17 reviews
Mixed
AtmosphericEmotional
Dooria
2020
Est. copies
≈ 372–605
SteamSpy under 20k
Est. revenue
$306–$823 after Steam's cut $556–$1k before Steam's cut
$2.99
15 reviews
Positive
PuzzleDifficult
Interactive Empathy
2020
Est. copies
≈ 422–685
SteamSpy 20k–50k
Est. revenue
Free
Free
17 reviews
Mixed
AdventurePoint & Click
My Dream is a Lost Memory
2022
Est. copies
≈ 6k–10k
6.2x vs typical
SteamSpy 50k–100k
Est. revenue
$2k–$4k after Steam's cut $3k–$7k before Steam's cut
$0.99
245 reviews
Very Positive
CasualInteractive Fiction

Sizing up your own game? See how many copies games in its genre usually sell before you build it.