How many copies did What We Pretend To Be sell?

422 to 685 copies, based on its 17 Steam reviews. This is a labeled estimate from the review count, not exact sales.

How much revenue did What We Pretend To Be make?

What We Pretend To Be is free to play, so there is no copy-sales revenue to estimate.

How big is What We Pretend To Be?

Estimated players who have it: ≈ 422–685; from 17 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid What We Pretend To Be and predicted how it would do from its 8 similar games. Every figure here, including What We Pretend To Be's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 366–4k

best case 10k (The Journey - Episode 1: Whatever This Is)

Games like What We Pretend To Be

A typical game among these

≈ 366–4k copies

≈ $760–$6k after Steam's cut

from ~62 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

None of the 8 similar games are hits.

No genre covers most of these similar games. The closest is Immersive Sim (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: The Journey - Episode 1: Whatever This Is at ≈ 7k–12k copies, ≈ $4k–$11k after Steam's cut.

What their first month looked like

The games that made it here had under 97 reviews in their first month.

Games with under about 100 reviews in month one almost never recover.

The genre you'd be entering

These games: The similar games share Immersive Sim (4 of 8) and Emotional (3 of 8).
The winners: Winners here lead with Simulation + Choices Matter, priced around $2.
When they shipped: The similar games span 2017 to 2024, and 2 of the 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
The Journey - Episode 1: Whatever This Is 2021	Est. copies ≈ 7k–12k 4.8x vs typical SteamSpy under 20k	Est. revenue $4k–$11k after Steam's cut $7k–$17k before Steam's cut	$1.99	298 reviews Very Positive	SimulationChoices Matter
Thing-in-Itself 2017	Est. copies ≈ 4k–7k 2.1x vs typical SteamSpy under 20k	Est. revenue $3k–$8k after Steam's cut $5k–$12k before Steam's cut	$2.49	127 reviews Mostly Positive	EmotionalPhilosophical
The Immaculate Drag 2022	Est. copies ≈ 2k–3k SteamSpy under 20k	Est. revenue $1k–$3k after Steam's cut $2k–$5k before Steam's cut	$1.99	85 reviews Very Positive	CasualWalking Simulator
Hypnosis Reveries 2022	Est. copies ≈ 347–564 SteamSpy under 20k	Est. revenue $953–$3k after Steam's cut $2k–$4k before Steam's cut	$9.99	14 reviews Positive	First-PersonVR
Dear Friend 2022	Est. copies ≈ 25–40 SteamSpy under 20k	Est. revenue $7–$18 after Steam's cut $12–$28 before Steam's cut	$0.99	1 reviews 1 user reviews	AdventureAction
Realms of Flow 2023	Est. copies ≈ 2k–4k 1.6x vs typical SteamSpy under 20k	Est. revenue $10k–$28k after Steam's cut $19k–$43k before Steam's cut	$15.99	96 reviews Very Positive	RelaxingVR
Nothing DOG 2024	Est. copies ≈ 942–2k SteamSpy under 20k	Est. revenue $515–$1k after Steam's cut $937–$2k before Steam's cut	$1.99	38 reviews Mixed	FaithWholesome
Floating with Spirits 2024	Est. copies ≈ 74–121 SteamSpy under 20k	Est. revenue $102–$275 after Steam's cut $185–$423 before Steam's cut	$4.99	3 reviews 3 user reviews	CasualImmersive Sim