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How big is Loneliness?

Estimated players who have it
≈ 4k–6k
from 148 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Loneliness and predicted how it would do from its 8 similar games. Every figure here, including Loneliness's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3k–14k
best case 1.1M (Milk inside a bag of milk inside a bag of milk)
Games like Loneliness

A typical game among these

≈ 3k–14k copies

≈ $3k–$23k after Steam's cut

from ~146 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

1 of the 8 similar games is a hit.

Best case: Milk inside a bag of milk inside a bag of milk at ≈ 853k–1.4M copies, ≈ $349k–$939k after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 57 reviews in their first month; the range was 20 to 163.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Abstract (6 of 8) and Experimental (6 of 8).
The winners
Winners here lead with Visual Novel + Psychological Horror, priced around $1. The breakout hits carry Horror + Psychological + Interactive Fiction; a typical game here doesn't.
When they shipped
The similar games span 2017 to 2025, and 3 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Engare
2017
Est. copies
≈ 16k–26k
3.2x vs typical
SteamSpy 20k–50k
Est. revenue
$44k–$119k after Steam's cut $80k–$183k before Steam's cut
$9.99
467 reviews
Very Positive
AtmosphericPuzzle
Milk inside a bag of milk inside a bag of milk
2020
Est. copies
≈ 853k–1.4M
235x vs typical
SteamSpy 500k–1M
Est. revenue
$349k–$939k after Steam's cut $635k–$1.4M before Steam's cut
$1.49
34k reviews
Overwhelmingly Positive
Sunlight
2021
Est. copies
≈ 12k–19k
3.2x vs typical
SteamSpy 20k–50k
Est. revenue
$13k–$34k after Steam's cut $23k–$53k before Steam's cut
$3.99
468 reviews
Mostly Positive
AdventureExperimental
Sunflower Pie
2024
Est. copies
≈ 4k–6k
SteamSpy under 20k
Est. revenue
Free
Free
144 reviews
Very Positive
Life Tastes Like Cardboard
2019
Est. copies
≈ 10k–16k
2.3x vs typical
SteamSpy under 20k
Est. revenue
Free
Free
337 reviews
Very Positive
IndieEmotional
Siren's Call: Escape Velocity
2025
Est. copies
≈ 4k–6k
SteamSpy under 20k
Est. revenue
$10k–$27k after Steam's cut $18k–$41k before Steam's cut
$10.00
146 reviews
Very Positive
My Head On Your Body
2024
Est. copies
≈ 1k–2k
SteamSpy under 20k
Est. revenue
$488–$1k after Steam's cut $887–$2k before Steam's cut
$1.49
48 reviews
Mostly Positive
Visual NovelAdventure
Hadr
2020
Est. copies
≈ 1k–2k
SteamSpy under 20k
Est. revenue
$2k–$5k after Steam's cut $3k–$8k before Steam's cut
$4.99
55 reviews
Very Positive
CasualExperimental

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