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How many copies did illWill sell?

Estimated copies sold
≈ 8k–13k
$44k–$117k after Steam's cut $79k–$180k before Steam's cut
from 320 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid illWill and predicted how it would do from its 8 similar games. Every figure here, including illWill's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 1k–7k
best case 8.0M (ULTRAKILL)
Games like illWill

A typical game among these

≈ 1k–7k copies

≈ $2k–$34k after Steam's cut

from ~63 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

1 of the 8 similar games is a hit.

Best case: ULTRAKILL at ≈ 6.1M–9.9M copies, ≈ $50.2M–$134.8M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 27 reviews in their first month; the range was 3 to 2k.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share FPS (8 of 8) and Boomer Shooter (6 of 8).
The winners
Winners here lead with Boomer Shooter + Fast-Paced, priced around $30. The breakout hits carry Blood + Retro + Character Action Game; a typical game here doesn't.
When they shipped
6 of the 8 similar games shipped in the last two years. You'd be launching into a busy stretch.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Ash & Adam's GOBSMACKED
2024
Est. copies
≈ 1k–2k
SteamSpy under 20k
Est. revenue
$2k–$5k after Steam's cut $4k–$8k before Steam's cut
$4.99
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FPSAction Roguelike
ULTRAKILL
2020
Est. copies
≈ 6.1M–9.9M
3892x vs typical
SteamSpy 5M–10M
Est. revenue
$50.2M–$134.8M after Steam's cut $91.2M–$207.4M before Steam's cut
$29.99
245k reviews
Overwhelmingly Positive
Boomer ShooterFast-Paced
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2023
Est. copies
≈ 16k–26k
10x vs typical
SteamSpy 20k–50k
Est. revenue
$62k–$168k after Steam's cut $113k–$258k before Steam's cut
$13.99
653 reviews
Very Positive
Early AccessArena Shooter
Voidborn
2025
Est. copies
≈ 9k–15k
5.8x vs typical
SteamSpy under 20k
Est. revenue
$33k–$87k after Steam's cut $59k–$134k before Steam's cut
$12.99
367 reviews
Very Positive
FPSAction Roguelike
REAPER
2024
Est. copies
≈ 2k–3k
SteamSpy 20k–50k
Est. revenue
$2k–$5k after Steam's cut $3k–$7k before Steam's cut
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ActionAdventure
SICKO SANCTUM 2
2024
Est. copies
≈ 74–121
SteamSpy under 20k
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$61–$164 after Steam's cut $111–$253 before Steam's cut
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3 reviews
3 user reviews
Boomer ShooterSpectacle fighter
UBERSLAUGHTER
2024
Est. copies
≈ 2k–3k
SteamSpy under 20k
Est. revenue
$4k–$12k after Steam's cut $8k–$18k before Steam's cut
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Very Positive
Spectacle fighterArena Shooter
V.R.G.
2025
Est. copies
≈ 446–725
SteamSpy under 20k
Est. revenue
$430–$1k after Steam's cut $781–$2k before Steam's cut
$3.50
18 reviews
Positive
Boomer ShooterFPS

Sizing up your own game? See how many copies games in its genre usually sell before you build it.