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How many copies did Zoo Tales sell?

Estimated copies sold
≈ 298–484
$819–$2k after Steam's cut $1k–$3k before Steam's cut
from 12 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Zoo Tales and predicted how it would do from its 8 similar games. Every figure here, including Zoo Tales's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 106–27k
best case 8.4M (World of Tanks Blitz)
Games like Zoo Tales

A typical game among these

≈ 106–27k copies

≈ $101–$10k after Steam's cut

from ~29 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

2 of the 8 similar games are hits.

No genre covers most of these similar games. The closest is Simulation (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: World of Tanks Blitz at ≈ 6.4M–10.4M copies.

What their first month looked like
The games that made it here had under 19 reviews in their first month.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Simulation (4 of 8) and Action-Adventure (3 of 8).
The winners
Winners here lead with Tanks + Shooter.
When they shipped
The similar games span 2016 to 2024, and 3 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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