How much revenue did Touhou Hero of Ice Fairy make?

$439k–$1.2M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Touhou Hero of Ice Fairy sell?

Q: How many copies did Touhou Hero of Ice Fairy sell?

228k to 371k copies, based on its 9k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 228k–371k; $439k–$1.2M after Steam's cut $798k–$1.8M before Steam's cut; from 9k reviews (Overwhelmingly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Touhou Hero of Ice Fairy and predicted how it would do from its 8 similar games. Every figure here, including Touhou Hero of Ice Fairy's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 127k–216k

best case 6.9M (NieR:Automata™)

Games like Touhou Hero of Ice Fairy

A typical game among these

≈ 127k–216k copies

≈ $1.3M–$1.4M after Steam's cut

from ~4k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

These similar games lean toward the genre's biggest winners; the typical figure comes from its ordinary successes.

Best case: NieR:Automata™ at ≈ 5.3M–8.6M copies, ≈ $58.2M–$156.5M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like

About half the games that made it here had over 2k reviews in their first month; the range was 930 to 16k.

The genre you'd be entering

These games: The similar games share Bullet Hell (7 of 8) and Female Protagonist (6 of 8).
The winners: Winners here lead with Metroidvania + Side Scroller, priced around $18. The breakout hits carry Exploration; a typical game here doesn't.
When they shipped: The similar games span 2016 to 2023, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Touhou Luna Nights 2019	Est. copies ≈ 432k–701k 3.5x vs typical SteamSpy 500k–1M	Est. revenue $2.1M–$5.7M after Steam's cut $3.9M–$8.8M before Steam's cut	$17.99	15k reviews Overwhelmingly Positive	MetroidvaniaDifficult
HoloCure - Save the Fans! 2023	Est. copies ≈ 1.0M–1.6M 9.5x vs typical SteamSpy 1M–2M	Est. revenue Free	Free	41k reviews Overwhelmingly Positive	Pixel GraphicsBullet Hell
TEVI 2023	Est. copies ≈ 101k–164k SteamSpy 100k–200k	Est. revenue $832k–$2.2M after Steam's cut $1.5M–$3.4M before Steam's cut	$29.99	4k reviews Very Positive	MetroidvaniaAnime
Touhou Hero of Ice Fairy: Prologue 2021	Est. copies ≈ 85k–137k SteamSpy 200k–500k	Est. revenue Free	Free	3k reviews Overwhelmingly Positive	Bullet HellAction
Rabi-Ribi 2016	Est. copies ≈ 511k–830k 2.8x vs typical SteamSpy 500k–1M	Est. revenue $2.5M–$6.8M after Steam's cut $4.6M–$10.4M before Steam's cut	$17.99	12k reviews Overwhelmingly Positive	AnimeMetroidvania
Touhou Tenkuushou ~ Hidden Star in Four Seasons. 2017	Est. copies ≈ 156k–254k SteamSpy 50k–100k	Est. revenue $645k–$1.7M after Steam's cut $1.2M–$2.7M before Steam's cut	$14.99	5k reviews Overwhelmingly Positive	Bullet HellGreat Soundtrack
NieR:Automata™ 2017	Est. copies ≈ 5.3M–8.6M 36x vs typical SteamSpy 2M–5M	Est. revenue $58.2M–$156.5M after Steam's cut $105.8M–$240.7M before Steam's cut	$39.99	154k reviews Very Positive	Great SoundtrackStory Rich
Dragonia 2017	Est. copies ≈ 190k–309k SteamSpy 200k–500k	Est. revenue Free	Free	6k reviews Very Positive	Sexual ContentNudity