How many copies did POSTAL sell?

731k to 1.2M copies, based on its 14k Steam reviews. This is a labeled estimate from the review count, not exact sales.

How much revenue did POSTAL make?

POSTAL is free to play, so there is no copy-sales revenue to estimate.

How big is POSTAL?

Estimated owners: ≈ 731k–1.2M; from 14k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left POSTAL out and predicted the genre from its 8 similar games. Every figure here, including POSTAL's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 558k–831k

best case 1.8M (Hatred)

The Gore genre

All 8 of your similar games are hits. A healthy genre for a game like yours.

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

A typical game

≈ 558k–831k copies

≈ $2.2M–$6.4M after Steam's cut

from ~13k reviews

Best case

≈ 1.4M–2.2M copies

Hatred · ≈ $2.2M–$6.0M after Steam's cut

The genre you'd be entering

Your set: Your set clusters on Gore (4 of 8) and Villain Protagonist (3 of 8).
The winners: Winners here lead with Gore + Violent, priced around $6.
The era: The games you compared span 2012 to 2022, a genre with a long track record.

Copies and revenue are rough lifetime estimates from the review count.

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Garfield Kart 2015	Est. copies ≈ 656k–1.1M SteamSpy 500k–1M	Est. revenue $900k–$2.4M after Steam's cut $1.6M–$3.7M before the cut	$4.99	14k reviews Very Positive	Cult ClassicCombat Racing
Hatred 2015	Est. copies ≈ 1.4M–2.2M 2.3x vs typical SteamSpy 1M–2M	Est. revenue $2.2M–$6.0M after Steam's cut $4.1M–$9.2M before the cut	$5.99	29k reviews Very Positive	GoreViolent
Indie Game: The Movie 2012	Est. copies ≈ 98k–160k too small to compare SteamSpy 200k–500k	Est. revenue $270k–$727k after Steam's cut $491k–$1.1M before the cut	$9.99	2k reviews Very Positive	MovieDocumentary
Lucius II 2015	Est. copies ≈ 108k–175k too small to compare SteamSpy 200k–500k	Est. revenue $739k–$2.0M after Steam's cut $1.3M–$3.1M before the cut	$24.99	2k reviews Mixed	HorrorGore
Lucius 2012	Est. copies ≈ 565k–918k SteamSpy 500k–1M	Est. revenue $3.9M–$10.4M after Steam's cut $7.1M–$16.1M before the cut	$24.99	11k reviews Very Positive	HorrorAdventure
Police Simulator: Patrol Officers 2022	Est. copies ≈ 536k–872k 1.8x vs typical SteamSpy 1M–2M	Est. revenue $4.4M–$11.9M after Steam's cut $8.0M–$18.3M before the cut	$29.99	22k reviews Mostly Positive	SimulationCrime
LEGO® City Undercover 2017	Est. copies ≈ 388k–630k SteamSpy 500k–1M	Est. revenue $2.1M–$5.7M after Steam's cut $3.9M–$8.8M before the cut	$19.99	11k reviews Very Positive	LEGOOpen World
POSTAL Redux 2016	Est. copies ≈ 324k–526k SteamSpy 500k–1M	Est. revenue $801k–$2.2M after Steam's cut $1.5M–$3.3M before the cut	$8.99	8k reviews Very Positive	Online Co-OpMultiplayer