How much revenue did The Binding of Isaac: Rebirth make?

$106.2M–$285.5M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did The Binding of Isaac: Rebirth sell?

Q: How many copies did The Binding of Isaac: Rebirth sell?

25.8M to 41.9M copies, based on its 460k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 25.8M–41.9M; $106.2M–$285.5M after Steam's cut $193.0M–$439.2M before Steam's cut; from 460k reviews (Overwhelmingly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid The Binding of Isaac: Rebirth and predicted how it would do from its 8 similar games. Every figure here, including The Binding of Isaac: Rebirth's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3.3M–4.2M

best case 11.5M (Risk of Rain 2)

Games like The Binding of Isaac: Rebirth

A typical game among these

≈ 3.3M–4.2M copies

≈ $25.2M–$33.0M after Steam's cut

from ~97k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

These similar games lean toward the genre's biggest winners; the typical figure comes from its ordinary successes.

Best case: Risk of Rain 2 at ≈ 8.8M–14.2M copies, ≈ $60.2M–$161.9M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like

About half the games that made it here had over 74k reviews in their first month; the range was 17k to 129k.

The genre you'd be entering

These games: The similar games share Rogue-like (7 of 8) and Action Roguelike (6 of 8).
The winners: Winners here lead with Action Roguelike + Rogue-lite, priced around $25. The breakout hits carry Action Roguelike + Rogue-lite + 2D; a typical game here doesn't.
When they shipped: The similar games span 2016 to 2025, and 1 of the 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Hades II 2025	Est. copies ≈ 3.1M–5.0M SteamSpy 2M–5M	Est. revenue $25.3M–$68.0M after Steam's cut $46.0M–$104.6M before Steam's cut	$29.99	124k reviews Overwhelmingly Positive	ActionRogue-like
Vampire Survivors 2022	Est. copies ≈ 6.6M–10.7M 2.8x vs typical SteamSpy 5M–10M	Est. revenue $9.1M–$24.4M after Steam's cut $16.5M–$37.5M before Steam's cut	$4.99	267k reviews Overwhelmingly Positive	Action RoguelikeBullet Hell
Risk of Rain 2 2020	Est. copies ≈ 8.8M–14.2M 3.6x vs typical SteamSpy 5M–10M	Est. revenue $60.2M–$161.9M after Steam's cut $109.5M–$249.0M before Steam's cut	$24.99	353k reviews Very Positive	Third-Person ShooterAction Roguelike
Gunfire Reborn 2021	Est. copies ≈ 2.6M–4.2M SteamSpy 2M–5M	Est. revenue $14.2M–$38.1M after Steam's cut $25.7M–$58.5M before Steam's cut	$19.99	104k reviews Very Positive	Rogue-lite FPS
Dead Cells 2018	Est. copies ≈ 5.6M–9.1M 1.9x vs typical SteamSpy 5M–10M	Est. revenue $38.4M–$103.2M after Steam's cut $69.8M–$158.8M before Steam's cut	$24.99	184k reviews Overwhelmingly Positive	AdventureAction Roguelike
Hades 2020	Est. copies ≈ 7.7M–12.5M 3.2x vs typical SteamSpy 5M–10M	Est. revenue $52.9M–$142.2M after Steam's cut $96.1M–$218.7M before Steam's cut	$24.99	310k reviews Overwhelmingly Positive	Action RoguelikeRogue-lite
Enter the Gungeon 2016	Est. copies ≈ 3.7M–6.1M SteamSpy 2M–5M	Est. revenue $15.4M–$41.5M after Steam's cut $28.1M–$63.9M before Steam's cut	$14.99	90k reviews Overwhelmingly Positive	Bullet HellAction Roguelike
Noita 2020	Est. copies ≈ 2.2M–3.6M SteamSpy 2M–5M	Est. revenue $12.1M–$32.6M after Steam's cut $22.0M–$50.2M before Steam's cut	$19.99	89k reviews Overwhelmingly Positive	PhysicsRogue-like