How much revenue did Ad Agency Simulator make?

$158–$424 after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Ad Agency Simulator sell?

Q: How many copies did Ad Agency Simulator sell?

288 to 468 copies, based on its 12 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 288–468; $158–$424 after Steam's cut $287–$652 before the cut; from 12 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Ad Agency Simulator out and predicted the genre from its 8 similar games. Every figure here, including Ad Agency Simulator's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 18k–50k

best case 40.1M (Wallpaper Engine)

The Simulation genre

5 of your 8 similar games are hits. A niche genre: plan for a small audience.

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

A typical game

≈ 18k–50k copies

≈ $136k–$409k after Steam's cut

from ~1k reviews

Best case

≈ 30.6M–49.7M copies

Wallpaper Engine · ≈ $41.9M–$112.8M after Steam's cut

A breakout hit, far above a typical game.

The genre you'd be entering

Your set: Your set clusters on Simulation (6 of 8) and Exploration (3 of 8).
The winners: Winners here lead with Mature + Utilities, priced around $5. The breakout hits carry Mature + Utilities + Anime; a typical game here doesn't.
The era: None of the games you compared shipped in the last two years; the newest is from 2023. That says more about your picks than about the market, so add newer similar games to read the timing.

Copies and revenue are rough lifetime estimates from the review count.

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Wallpaper Engine 2018	Est. copies ≈ 30.6M–49.7M 831x vs typical SteamSpy 20M–50M	Est. revenue $41.9M–$112.8M after Steam's cut $76.3M–$173.5M before the cut	$4.99	1.0M reviews Overwhelmingly Positive	MatureUtilities
Flutter Away 2023	Est. copies ≈ 3k–5k SteamSpy under 20k	Est. revenue $10k–$27k after Steam's cut $18k–$41k before the cut	$12.99	117 reviews Very Positive	ExplorationHidden Object
Passpartout 2: The Lost Artist 2023	Est. copies ≈ 32k–52k SteamSpy 50k–100k	Est. revenue $221k–$595k after Steam's cut $402k–$915k before the cut	$24.99	1k reviews Overwhelmingly Positive	SimulationIndie
Pupperazzi: The Dog Photography Game 2022	Est. copies ≈ 13k–21k SteamSpy 20k–50k	Est. revenue $72k–$193k after Steam's cut $130k–$297k before the cut	$19.99	544 reviews Overwhelmingly Positive	ExplorationPhoto Editing
Cricket 22 2021	Est. copies ≈ 43k–71k SteamSpy 50k–100k	Est. revenue $538k–$1.4M after Steam's cut $979k–$2.2M before the cut	$44.99	2k reviews Very Positive	SimulationSports
Premium Bowling 2019	Est. copies ≈ 14k–23k SteamSpy under 20k	Est. revenue $76k–$205k after Steam's cut $138k–$315k before the cut	$19.99	481 reviews Very Positive	SportsSimulation
Umurangi Generation 2020	Est. copies ≈ 32k–52k SteamSpy 100k–200k	Est. revenue $132k–$354k after Steam's cut $239k–$545k before the cut	$14.99	1k reviews Very Positive	IndieCasual
Endorphin Vice 2022	Est. copies ≈ 81k–131k 2.8x vs typical SteamSpy 100k–200k	Est. revenue $222k–$598k after Steam's cut $404k–$919k before the cut	$9.99	3k reviews Mixed	Early AccessPhysics