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How many copies did Flag & Country sell?

Estimated copies sold
≈ 273–443
$74–$200 after Steam's cut $135–$307 before Steam's cut
from 11 reviews (Mostly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Flag & Country and predicted how it would do from its 8 similar games. Every figure here, including Flag & Country's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 2k–7k
best case 12k (You Can Kana - Learn Japanese Hiragana & Katakana)
Games like Flag & Country

A typical game among these

≈ 2k–7k copies

≈ $2k–$12k after Steam's cut

from ~61 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

None of the 8 similar games are hits.

Best case: You Can Kana - Learn Japanese Hiragana & Katakana at ≈ 9k–14k copies, ≈ $24k–$66k after Steam's cut.

What their first month looked like
About half the games that made it here had over 21 reviews in their first month; the range was 12 to 34.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Word Game (7 of 8) and Puzzle (6 of 8).
The winners
Winners here lead with Education + Typing, priced around $10.
When they shipped
The similar games span 2016 to 2022, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

God of Word
2016
Est. copies
≈ 6k–10k
2.5x vs typical
SteamSpy 50k–100k
Est. revenue
$9k–$23k after Steam's cut $15k–$35k before Steam's cut
$4.99
149 reviews
Mostly Positive
IndieCasual
Mini Words: Polyglot
2021
Est. copies
≈ 2k
SteamSpy under 20k
Est. revenue
$842–$2k after Steam's cut $2k–$3k before Steam's cut
$1.99
62 reviews
Very Positive
SpellingEducation
Mini Words - minimalist puzzle
2019
Est. copies
≈ 5k–9k
3.0x vs typical
SteamSpy 20k–50k
Est. revenue
$3k–$8k after Steam's cut $5k–$12k before Steam's cut
$1.99
183 reviews
Very Positive
Word GamePuzzle
You Can Kana - Learn Japanese Hiragana & Katakana
2021
Est. copies
≈ 9k–14k
5.9x vs typical
SteamSpy 20k–50k
Est. revenue
$24k–$66k after Steam's cut $44k–$101k before Steam's cut
$9.99
358 reviews
Very Positive
EducationTyping
Tyfortress: Tactical Typing
2021
Est. copies
≈ 868–1k
SteamSpy under 20k
Est. revenue
$1k–$3k after Steam's cut $2k–$5k before Steam's cut
$4.99
35 reviews
Positive
TypingTower Defense
Knotwords
2022
Est. copies
≈ 1k–2k
SteamSpy under 20k
Est. revenue
$5k–$13k after Steam's cut $9k–$20k before Steam's cut
$11.99
59 reviews
Very Positive
CasualStrategy
Chinese Characters
2022
Est. copies
≈ 1k–2k
SteamSpy under 20k
Est. revenue
Free
Free
57 reviews
Very Positive
StrategyCasual
WORDLAND
2021
Est. copies
≈ 893–1k
SteamSpy under 20k
Est. revenue
$489–$1k after Steam's cut $889–$2k before Steam's cut
$1.99
36 reviews
Positive
PuzzleLogic

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