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How many copies did Deadly Joy sell?

Estimated copies sold
≈ 298–484
$245–$658 after Steam's cut $446–$1k before Steam's cut
from 12 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Deadly Joy and predicted how it would do from its 8 similar games. Every figure here, including Deadly Joy's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3.6M–8.7M
best case 16.6M (Lethal Company)
Games like Deadly Joy

A typical game among these

≈ 3.6M–8.7M copies

≈ $57.5M–$68.6M after Steam's cut

from ~117k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Lethal Company at ≈ 12.7M–20.6M copies, ≈ $34.8M–$93.6M after Steam's cut.

What their first month looked like
About half the games that made it here had over 45k reviews in their first month; the range was 24k to 143k.
The genre you'd be entering
These games
The similar games share Horror (5 of 8) and Co-op (4 of 8).
The winners
Winners here lead with Horror + First-Person, priced around $10.
When they shipped
The similar games span 2013 to 2024, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

The Isle
2015
Est. copies
≈ 5.9M–9.6M
SteamSpy 500k–1M
Est. revenue
$32.6M–$87.7M after Steam's cut $59.3M–$134.9M before Steam's cut
$19.99
122k reviews
Very Positive
DinosaursSurvival
No More Room in Hell
2013
Est. copies
≈ 4.8M–7.9M
SteamSpy 5M–10M
Est. revenue
Free
Free
77k reviews
Very Positive
Free to PlayZombies
The Outlast Trials
2024
Est. copies
≈ 2.8M–4.5M
SteamSpy 2M–5M
Est. revenue
$30.7M–$82.5M after Steam's cut $55.8M–$126.9M before Steam's cut
$39.99
112k reviews
Very Positive
HorrorMultiplayer
Ready or Not
2023
Est. copies
≈ 8.6M–14.0M
3.0x vs typical
SteamSpy 5M–10M
Est. revenue
$118.4M–$318.4M after Steam's cut $215.3M–$489.8M before Steam's cut
$49.99
347k reviews
Mostly Positive
TacticalRealistic
Fishing Planet
2017
Est. copies
≈ 2.7M–4.3M
SteamSpy 5M–10M
Est. revenue
Free
Free
78k reviews
Very Positive
FishingFree to Play
Lethal Company
2023
Est. copies
≈ 12.7M–20.6M
4.4x vs typical
SteamSpy 10M–20M
Est. revenue
$34.8M–$93.6M after Steam's cut $63.3M–$144.0M before Steam's cut
$9.99
511k reviews
Overwhelmingly Positive
Online Co-OpHorror
PowerWash Simulator
2022
Est. copies
≈ 1.5M–2.4M
SteamSpy 1M–2M
Est. revenue
$10.0M–$27.0M after Steam's cut $18.3M–$41.6M before Steam's cut
$24.99
59k reviews
Overwhelmingly Positive
CasualRelaxing
Warhammer 40,000: Darktide
2022
Est. copies
≈ 3.5M–5.6M
SteamSpy 2M–5M
Est. revenue
$38.0M–$102.2M after Steam's cut $69.1M–$157.2M before Steam's cut
$39.99
139k reviews
Mostly Positive
HorrorTeam-Based

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