How many copies did Doki Doki Literature Club! sell?

7.9M to 12.8M copies, based on its 229k Steam reviews. This is a labeled estimate from the review count, not exact sales.

How much revenue did Doki Doki Literature Club! make?

Doki Doki Literature Club! is free to play, so there is no copy-sales revenue to estimate.

How big is Doki Doki Literature Club!?

Estimated players who have it: ≈ 7.9M–12.8M; from 229k reviews (Overwhelmingly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Doki Doki Literature Club! and predicted how it would do from its 8 similar games. Every figure here, including Doki Doki Literature Club!'s, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 1.9M–2.9M

best case 4.2M (Helltaker)

Games like Doki Doki Literature Club!

A typical game among these

≈ 1.9M–2.9M copies

≈ $8.0M–$15.7M after Steam's cut

from ~58k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Anime (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Helltaker at ≈ 3.2M–5.2M copies. It is a breakout hit, far above a typical game.

What their first month looked like

About half the games that made it here had over 11k reviews in their first month; the range was 7k to 21k.

The genre you'd be entering

These games: The similar games share Anime (4 of 8) and Story Rich (4 of 8).
The winners: Winners here lead with Demons + Puzzle. The breakout hits carry Demons + Puzzle + Indie; a typical game here doesn't.
When they shipped: The similar games span 2014 to 2024, and 1 of the 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Everlasting Summer 2014	Est. copies ≈ 4.4M–7.1M SteamSpy 500k–1M	Est. revenue Free	Free	78k reviews Very Positive	Visual Novel Story Rich
NEEDY STREAMER OVERLOAD 2022	Est. copies ≈ 1.4M–2.4M SteamSpy 1M–2M	Est. revenue $6.4M–$17.1M after Steam's cut $11.6M–$26.3M before Steam's cut	$15.99	58k reviews Very Positive	Psychological HorrorAnime
Library Of Ruina 2021	Est. copies ≈ 1.1M–1.8M SteamSpy 1M–2M	Est. revenue $9.2M–$24.9M after Steam's cut $16.8M–$38.3M before Steam's cut	$29.99	45k reviews Very Positive	Story RichCard Game
UNO 2017	Est. copies ≈ 1.9M–3.0M SteamSpy 2M–5M	Est. revenue $5.1M–$13.8M after Steam's cut $9.3M–$21.2M before Steam's cut	$9.99	54k reviews Mostly Positive	Card GameMultiplayer
Mirror 2018	Est. copies ≈ 2.6M–4.1M SteamSpy 2M–5M	Est. revenue $1.4M–$3.8M after Steam's cut $2.5M–$5.8M before Steam's cut	$1.99	84k reviews Overwhelmingly Positive	Sexual ContentNudity
Helltaker 2020	Est. copies ≈ 3.2M–5.2M 2.2x vs typical SteamSpy 2M–5M	Est. revenue Free	Free	128k reviews Overwhelmingly Positive	Free to PlayCute
Lobotomy Corporation \| Monster Management Simulation 2018	Est. copies ≈ 1.7M–2.8M SteamSpy 1M–2M	Est. revenue $12.0M–$32.2M after Steam's cut $21.8M–$49.5M before Steam's cut	$24.99	57k reviews Very Positive	ManagementDifficult
The Hungry Lamb: Traveling in the Late Ming Dynasty 2024	Est. copies ≈ 1.5M–2.4M SteamSpy 1M–2M	Est. revenue $4.1M–$11.0M after Steam's cut $7.4M–$16.9M before Steam's cut	$9.99	60k reviews Very Positive	Visual NovelHistorical