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How big is Horse Farm?

Estimated players who have it
≈ 10k–17k
from 341 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Horse Farm and predicted how it would do from its 8 similar games. Every figure here, including Horse Farm's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3.7M–5.9M
best case 12.1M (People Playground)
Games like Horse Farm

A typical game among these

≈ 3.7M–5.9M copies

≈ $48.5M–$59.1M after Steam's cut

from ~93k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: People Playground at ≈ 9.2M–15.0M copies, ≈ $25.4M–$68.2M after Steam's cut. It is a breakout hit, far above a typical game.

The genre you'd be entering
These games
The similar games share Sandbox (6 of 8) and Simulation (5 of 8).
The winners
Winners here lead with Sandbox, priced around $20. The breakout hits carry Moddable + Singleplayer; a typical game here doesn't.
When they shipped
None of the similar games shipped in the last two years; the newest is from 2020. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Cities: Skylines
2015
Est. copies
≈ 14.2M–23.1M
3.1x vs typical
SteamSpy 10M–20M
Est. revenue
$117.2M–$315.2M after Steam's cut $213.1M–$484.9M before Steam's cut
$29.99
291k reviews
Very Positive
Planet Zoo
2019
Est. copies
≈ 2.8M–4.6M
SteamSpy 2M–5M
Est. revenue
$34.9M–$93.8M after Steam's cut $63.4M–$144.3M before Steam's cut
$44.99
98k reviews
Very Positive
Fallout Shelter
2017
Est. copies
≈ 2.9M–4.6M
SteamSpy 2M–5M
Est. revenue
Free
Free
83k reviews
Very Positive
Free to PlayBase-Building
House Flipper
2018
Est. copies
≈ 3.4M–5.5M
SteamSpy 2M–5M
Est. revenue
$23.4M–$63.0M after Steam's cut $42.6M–$96.9M before Steam's cut
$24.99
112k reviews
Very Positive
SimulationDesign & Illustration
Blender
2015
Est. copies
≈ 4.5M–7.3M
SteamSpy 5M–10M
Est. revenue
Free
Free
92k reviews
Overwhelmingly Positive
Animation & ModelingSoftware
Trove
2015
Est. copies
≈ 4.5M–7.4M
SteamSpy 10M–20M
Est. revenue
Free
Free
93k reviews
Mostly Positive
Free to PlayOpen World
The Sims™ 4
2020
Est. copies
≈ 5.0M–8.1M
2.2x vs typical
SteamSpy 10M–20M
Est. revenue
Free
Free
201k reviews
Very Positive
Life SimCharacter Customization
People Playground
2019
Est. copies
≈ 9.2M–15.0M
3.5x vs typical
SteamSpy 5M–10M
Est. revenue
$25.4M–$68.2M after Steam's cut $46.1M–$104.9M before Steam's cut
$9.99
321k reviews
Overwhelmingly Positive
SandboxGore

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