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How many copies did Nono's magic general shop sell?

Estimated copies sold
≈ 2k–3k
$4k–$11k after Steam's cut $7k–$16k before Steam's cut
from 59 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Nono's magic general shop and predicted how it would do from its 8 similar games. Every figure here, including Nono's magic general shop's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 1.4M–3.8M
best case 4.9M (EA SPORTS™ FIFA 23)
Games like Nono's magic general shop

A typical game among these

≈ 1.4M–3.8M copies

≈ $18.4M–$44.9M after Steam's cut

from ~56k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: EA SPORTS™ FIFA 23 at ≈ 3.7M–6.1M copies.

What their first month looked like
About half the games that made it here had over 21k reviews in their first month; the range was 13k to 26k.
The genre you'd be entering
These games
The similar games share Management (6 of 8) and Simulation (6 of 8).
The winners
Winners here lead with Football (Soccer) + Sports.
When they shipped
The similar games span 2015 to 2025, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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Free to PlayHorror

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