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How many copies did Ashina: The Red Witch sell?

Estimated copies sold
≈ 6k–9k
$16k–$43k after Steam's cut $29k–$66k before Steam's cut
from 235 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Ashina: The Red Witch and predicted how it would do from its 8 similar games. Every figure here, including Ashina: The Red Witch's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3.7M–6.3M
best case 12.1M (People Playground)
Games like Ashina: The Red Witch

A typical game among these

≈ 3.7M–6.3M copies

≈ $16.1M–$43.5M after Steam's cut

from ~93k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Management (2 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: People Playground at ≈ 9.2M–15.0M copies, ≈ $25.4M–$68.2M after Steam's cut.

The genre you'd be entering
These games
The similar games share Management (2 of 8) and Platformer (2 of 8).
The winners
Winners here lead with Sandbox + Gore, priced around $10.
When they shipped
The similar games span 2012 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Cookie Clicker
2021
Est. copies
≈ 2.3M–3.8M
SteamSpy 2M–5M
Est. revenue
$3.2M–$8.5M after Steam's cut $5.8M–$13.1M before Steam's cut
$4.99
93k reviews
Overwhelmingly Positive
ClickerIdler
DAVE THE DIVER
2023
Est. copies
≈ 4.0M–6.6M
1.8x vs typical
SteamSpy 5M–10M
Est. revenue
$22.2M–$59.8M after Steam's cut $40.4M–$91.9M before Steam's cut
$19.99
163k reviews
Overwhelmingly Positive
Pixel GraphicsCasual
Broforce
2015
Est. copies
≈ 3.0M–4.8M
SteamSpy 2M–5M
Est. revenue
$12.3M–$33.0M after Steam's cut $22.3M–$50.8M before Steam's cut
$14.99
61k reviews
Overwhelmingly Positive
AmericaAction
UNO
2017
Est. copies
≈ 1.9M–3.0M
SteamSpy 2M–5M
Est. revenue
$5.1M–$13.8M after Steam's cut $9.3M–$21.2M before Steam's cut
$9.99
54k reviews
Mostly Positive
Card GameMultiplayer
People Playground
2019
Est. copies
≈ 9.2M–15.0M
3.4x vs typical
SteamSpy 5M–10M
Est. revenue
$25.4M–$68.2M after Steam's cut $46.1M–$104.9M before Steam's cut
$9.99
321k reviews
Overwhelmingly Positive
SandboxGore
Celeste
2018
Est. copies
≈ 4.5M–7.4M
1.6x vs typical
SteamSpy 2M–5M
Est. revenue
$24.9M–$67.0M after Steam's cut $45.3M–$103.1M before Steam's cut
$19.99
149k reviews
Overwhelmingly Positive
Trove
2015
Est. copies
≈ 4.5M–7.4M
SteamSpy 10M–20M
Est. revenue
Free
Free
93k reviews
Mostly Positive
Free to PlayOpen World
To the Moon
2012
Est. copies
≈ 5.5M–8.9M
SteamSpy 2M–5M
Est. revenue
$15.0M–$40.4M after Steam's cut $27.3M–$62.2M before Steam's cut
$9.99
87k reviews
Overwhelmingly Positive
Story RichGreat Soundtrack

Sizing up your own game? See how many copies games in its genre usually sell before you build it.