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How many copies did Tiny Bunny sell?

Estimated copies sold
≈ 761k–1.2M
$2.3M–$6.2M after Steam's cut $4.2M–$9.5M before Steam's cut
from 31k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Tiny Bunny and predicted how it would do from its 8 similar games. Every figure here, including Tiny Bunny's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 2.0M–2.4M
best case 24.1M (DARK SOULS™ III)
Games like Tiny Bunny

A typical game among these

≈ 2.0M–2.4M copies

≈ $13.1M–$21.2M after Steam's cut

from ~56k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Story Rich (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: DARK SOULS™ III at ≈ 18.3M–29.8M copies, ≈ $302.7M–$813.9M after Steam's cut. It is a breakout hit, far above a typical game.

The genre you'd be entering
These games
The similar games share Story Rich (4 of 8) and Psychological Horror (3 of 8).
The winners
Winners here lead with Psychological Horror + Visual Novel, priced around $60. The breakout hits carry Free to Play + Dating Sim + Dark; a typical game here doesn't.
When they shipped
The similar games span 2012 to 2022, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Doki Doki Literature Club!
2017
Est. copies
≈ 7.9M–12.8M
4.1x vs typical
SteamSpy 5M–10M
Est. revenue
Free
Free
229k reviews
Overwhelmingly Positive
DARK SOULS™ III
2016
Est. copies
≈ 18.3M–29.8M
7.9x vs typical
SteamSpy 5M–10M
Est. revenue
$302.7M–$813.9M after Steam's cut $550.4M–$1252.2M before Steam's cut
$59.99
441k reviews
Very Positive
Souls-likeDark Fantasy
What Remains of Edith Finch
2017
Est. copies
≈ 1.8M–3.0M
SteamSpy 500k–1M
Est. revenue
$10.1M–$27.2M after Steam's cut $18.4M–$41.8M before Steam's cut
$19.99
53k reviews
Overwhelmingly Positive
Story RichAtmospheric
Library Of Ruina
2021
Est. copies
≈ 1.1M–1.8M
SteamSpy 1M–2M
Est. revenue
$9.2M–$24.9M after Steam's cut $16.8M–$38.3M before Steam's cut
$29.99
45k reviews
Very Positive
Story RichCard Game
NEEDY STREAMER OVERLOAD
2022
Est. copies
≈ 1.4M–2.4M
SteamSpy 1M–2M
Est. revenue
$6.4M–$17.1M after Steam's cut $11.6M–$26.3M before Steam's cut
$15.99
58k reviews
Very Positive
The Walking Dead
2012
Est. copies
≈ 5.1M–8.3M
SteamSpy 2M–5M
Est. revenue
$21.0M–$56.5M after Steam's cut $38.2M–$86.9M before Steam's cut
$14.99
81k reviews
Overwhelmingly Positive
ZombiesStory Rich
Lobotomy Corporation | Monster Management Simulation
2018
Est. copies
≈ 1.7M–2.8M
SteamSpy 1M–2M
Est. revenue
$12.0M–$32.2M after Steam's cut $21.8M–$49.5M before Steam's cut
$24.99
57k reviews
Very Positive
ManagementDifficult
UNO
2017
Est. copies
≈ 1.9M–3.0M
SteamSpy 2M–5M
Est. revenue
$5.1M–$13.8M after Steam's cut $9.3M–$21.2M before Steam's cut
$9.99
54k reviews
Mostly Positive
Card GameMultiplayer

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