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How many copies did Happy Puzzle sell?

Estimated copies sold
≈ 9k–14k
$5k–$13k after Steam's cut $9k–$20k before Steam's cut
from 352 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Happy Puzzle and predicted how it would do from its 8 similar games. Every figure here, including Happy Puzzle's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 4.4M–10.1M
best case 40.7M (Wallpaper Engine)
Games like Happy Puzzle

A typical game among these

≈ 4.4M–10.1M copies

≈ $4.0M–$40.1M after Steam's cut

from ~171k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Wallpaper Engine at ≈ 31.0M–50.3M copies, ≈ $42.5M–$114.3M after Steam's cut. It is a breakout hit, far above a typical game.

The genre you'd be entering
These games
The similar games share Anime (6 of 8) and Female Protagonist (3 of 8).
The winners
Winners here lead with Mature + Utilities, priced around $5. The breakout hits carry Utilities + Software + Design & Illustration; a typical game here doesn't.
When they shipped
None of the similar games shipped in the last two years; the newest is from 2021. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Wallpaper Engine
2018
Est. copies
≈ 31.0M–50.3M
6.0x vs typical
SteamSpy 20M–50M
Est. revenue
$42.5M–$114.3M after Steam's cut $77.3M–$175.9M before Steam's cut
$4.99
1.0M reviews
Overwhelmingly Positive
MatureUtilities
NARAKA: BLADEPOINT
2021
Est. copies
≈ 7.5M–12.2M
1.8x vs typical
SteamSpy 10M–20M
Est. revenue
Free
Free
303k reviews
Mostly Positive
Battle RoyaleMultiplayer
Muse Dash
2019
Est. copies
≈ 3.5M–5.7M
SteamSpy 2M–5M
Est. revenue
$2.9M–$7.8M after Steam's cut $5.3M–$12.0M before Steam's cut
$2.99
122k reviews
Very Positive
MusicRhythm
Doki Doki Literature Club!
2017
Est. copies
≈ 7.9M–12.8M
SteamSpy 5M–10M
Est. revenue
Free
Free
229k reviews
Overwhelmingly Positive
Helltaker
2020
Est. copies
≈ 3.2M–5.2M
SteamSpy 2M–5M
Est. revenue
Free
Free
128k reviews
Overwhelmingly Positive
Free to PlayCute
Mirror
2018
Est. copies
≈ 2.6M–4.1M
SteamSpy 2M–5M
Est. revenue
$1.4M–$3.8M after Steam's cut $2.5M–$5.8M before Steam's cut
$1.99
84k reviews
Overwhelmingly Positive
Sexual ContentNudity
Devil May Cry 5
2019
Est. copies
≈ 4.9M–8.0M
SteamSpy 5M–10M
Est. revenue
$40.6M–$109.2M after Steam's cut $73.9M–$168.0M before Steam's cut
$29.99
171k reviews
Overwhelmingly Positive
ActionHack and Slash
VRChat
2017
Est. copies
≈ 9.3M–15.1M
1.6x vs typical
SteamSpy 20M–50M
Est. revenue
Free
Free
269k reviews
Mostly Positive
VRFree to Play

Sizing up your own game? See how many copies games in its genre usually sell before you build it.