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How many copies did The Upturned sell?

Estimated copies sold
≈ 68k–110k
$186k–$499k after Steam's cut $337k–$768k before Steam's cut
from 3k reviews (Overwhelmingly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid The Upturned and predicted how it would do from its 8 similar games. Every figure here, including The Upturned's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 160k–732k
best case 13.9M (R.E.P.O.)
Games like The Upturned

A typical game among these

≈ 160k–732k copies

≈ $492k–$3.7M after Steam's cut

from ~7k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: R.E.P.O. at ≈ 10.6M–17.2M copies, ≈ $29.1M–$78.2M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 519 reviews in their first month; the range was 316 to 67k.
The genre you'd be entering
These games
The similar games share Comedy (8 of 8) and Physics (8 of 8).
The winners
Winners here lead with Comedy + Physics, priced around $10. The breakout hits carry Horror + Online Co-Op + Co-op; a typical game here doesn't.
When they shipped
The similar games span 2013 to 2025, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

R.E.P.O.
2025
Est. copies
≈ 10.6M–17.2M
65x vs typical
SteamSpy 10M–20M
Est. revenue
$29.1M–$78.2M after Steam's cut $52.9M–$120.2M before Steam's cut
$9.99
427k reviews
Overwhelmingly Positive
HorrorOnline Co-Op
Topple Tactics
2023
Est. copies
≈ 39k–63k
SteamSpy 50k–100k
Est. revenue
$106k–$286k after Steam's cut $193k–$439k before Steam's cut
$9.99
2k reviews
Very Positive
PhysicsComedy
Goat Simulator
2014
Est. copies
≈ 3.9M–6.4M
11x vs typical
SteamSpy 2M–5M
Est. revenue
$10.8M–$29.1M after Steam's cut $19.7M–$44.7M before Steam's cut
$9.99
70k reviews
Very Positive
SimulationFunny
Surgeon Simulator
2013
Est. copies
≈ 1.1M–1.7M
2.6x vs typical
SteamSpy 1M–2M
Est. revenue
$2.9M–$7.9M after Steam's cut $5.3M–$12.2M before Steam's cut
$9.99
17k reviews
Very Positive
SimulationFunny
Octodad: Dadliest Catch
2014
Est. copies
≈ 601k–976k
1.6x vs typical
SteamSpy 1M–2M
Est. revenue
$2.5M–$6.7M after Steam's cut $4.5M–$10.2M before Steam's cut
$14.99
11k reviews
Very Positive
ComedyPhysics
Mount Your Friends
2014
Est. copies
≈ 429k–698k
SteamSpy 500k–1M
Est. revenue
$589k–$1.6M after Steam's cut $1.1M–$2.4M before Steam's cut
$4.99
8k reviews
Overwhelmingly Positive
FunnyComedy
Kill It With Fire
2020
Est. copies
≈ 137k–222k
SteamSpy 100k–200k
Est. revenue
$488k–$1.3M after Steam's cut $888k–$2.0M before Steam's cut
$12.99
6k reviews
Very Positive
ActionSimulation
Suicide Guy
2017
Est. copies
≈ 117k–191k
SteamSpy 500k–1M
Est. revenue
$193k–$520k after Steam's cut $351k–$799k before Steam's cut
$5.99
3k reviews
Very Positive
FunnyAction

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