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How many copies did South of Midnight sell?

Estimated copies sold
≈ 118k–192k
$1.3M–$3.5M after Steam's cut $2.4M–$5.4M before Steam's cut
from 5k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid South of Midnight and predicted how it would do from its 8 similar games. Every figure here, including South of Midnight's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 119k–169k
best case 574k (Kena: Bridge of Spirits)
Games like South of Midnight

A typical game among these

≈ 119k–169k copies

≈ $1.4M–$2.0M after Steam's cut

from ~4k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Kena: Bridge of Spirits at ≈ 437k–711k copies, ≈ $4.8M–$12.9M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 2k reviews in their first month; the range was 906 to 3k.
The genre you'd be entering
These games
The similar games share Female Protagonist (6 of 8) and Action-Adventure (5 of 8).
The winners
Winners here lead with Female Protagonist + Exploration, priced around $29. The breakout hits carry Exploration + Cute + Indie; a typical game here doesn't.
When they shipped
The similar games span 2016 to 2024, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Rabi-Ribi
2016
Est. copies
≈ 511k–830k
2.8x vs typical
SteamSpy 500k–1M
Est. revenue
$2.5M–$6.8M after Steam's cut $4.6M–$10.4M before Steam's cut
$17.99
12k reviews
Overwhelmingly Positive
AnimeMetroidvania
Atlas Fallen: Reign Of Sand
2023
Est. copies
≈ 114k–186k
SteamSpy 200k–500k
Est. revenue
$1.3M–$3.4M after Steam's cut $2.3M–$5.2M before Steam's cut
$39.99
5k reviews
Mostly Positive
ActionAdventure
Momodora: Moonlit Farewell
2024
Est. copies
≈ 82k–133k
SteamSpy 100k–200k
Est. revenue
$382k–$1.0M after Steam's cut $695k–$1.6M before Steam's cut
$16.99
3k reviews
Very Positive
MetroidvaniaAnime
Asterigos: Curse of the Stars
2022
Est. copies
≈ 87k–142k
SteamSpy 100k–200k
Est. revenue
$839k–$2.3M after Steam's cut $1.5M–$3.5M before Steam's cut
$34.99
4k reviews
Mostly Positive
Female ProtagonistSouls-like
Epistory - Typing Chronicles
2016
Est. copies
≈ 284k–462k
1.6x vs typical
SteamSpy 500k–1M
Est. revenue
$1.2M–$3.1M after Steam's cut $2.1M–$4.8M before Steam's cut
$14.99
7k reviews
Very Positive
TypingAdventure
TEVI
2023
Est. copies
≈ 101k–164k
SteamSpy 100k–200k
Est. revenue
$832k–$2.2M after Steam's cut $1.5M–$3.4M before Steam's cut
$29.99
4k reviews
Very Positive
MetroidvaniaAnime
Crown Trick
2020
Est. copies
≈ 134k–217k
SteamSpy 500k–1M
Est. revenue
$735k–$2.0M after Steam's cut $1.3M–$3.0M before Steam's cut
$19.99
5k reviews
Very Positive
Rogue-likeTurn-Based Combat
Kena: Bridge of Spirits
2022
Est. copies
≈ 437k–711k
4.1x vs typical
SteamSpy 1M–2M
Est. revenue
$4.8M–$12.9M after Steam's cut $8.7M–$19.9M before Steam's cut
$39.99
18k reviews
Very Positive
ActionAdventure

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