How much revenue did a pet shop after dark make?

$28k–$74k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did a pet shop after dark sell?

Q: How many copies did a pet shop after dark sell?

10k to 16k copies, based on its 405 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 10k–16k; $28k–$74k after Steam's cut $50k–$114k before Steam's cut; from 405 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid a pet shop after dark and predicted how it would do from its 8 similar games. Every figure here, including a pet shop after dark's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 833k–1.3M

best case 1.5M (The Walking Dead: The Telltale Definitive Series)

Games like a pet shop after dark

A typical game among these

≈ 833k–1.3M copies

≈ $2.2M–$6.0M after Steam's cut

from ~31k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

7 of the 8 similar games are hits.

Best case: The Walking Dead: The Telltale Definitive Series at ≈ 1.2M–1.9M copies, ≈ $16.2M–$43.5M after Steam's cut.

What their first month looked like

About half the games that made it here had over 332 reviews in their first month; the range was 3 to 28k.

The genre you'd be entering

These games: The similar games share Horror (6 of 8) and Psychological Horror (5 of 8).
The winners: Winners here lead with Choices Matter + Story Rich, priced around $50.
When they shipped: The similar games span 2015 to 2025, and 2 of the 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Slay the Princess — The Pristine Cut 2023	Est. copies ≈ 856k–1.4M SteamSpy 500k–1M	Est. revenue $4.2M–$11.4M after Steam's cut $7.7M–$17.5M before Steam's cut	$17.99	35k reviews Overwhelmingly Positive	Visual NovelChoices Matter
The Walking Dead: The Telltale Definitive Series 2020	Est. copies ≈ 1.2M–1.9M 1.5x vs typical SteamSpy 500k–1M	Est. revenue $16.2M–$43.5M after Steam's cut $29.4M–$66.9M before Steam's cut	$49.99	47k reviews Overwhelmingly Positive	Choices MatterStory Rich
Tiny Bunny 2025	Est. copies ≈ 761k–1.2M SteamSpy 500k–1M	Est. revenue $2.3M–$6.2M after Steam's cut $4.2M–$9.5M before Steam's cut	$10.99	31k reviews Very Positive	Visual Novel Horror
Sadball 2024	Est. copies ≈ 918–1k too small to compare SteamSpy under 20k	Est. revenue Free	Free	37 reviews Positive	ExplorationPrecision Platformer
Milk inside a bag of milk inside a bag of milk 2020	Est. copies ≈ 853k–1.4M SteamSpy 500k–1M	Est. revenue $349k–$939k after Steam's cut $635k–$1.4M before Steam's cut	$1.49	34k reviews Overwhelmingly Positive	Visual Novel Psychological Horror
Her Story 2015	Est. copies ≈ 509k–827k SteamSpy 1M–2M	Est. revenue $1.4M–$3.8M after Steam's cut $2.5M–$5.8M before Steam's cut	$9.99	10k reviews Very Positive	InvestigationTyping
Sally Face - Episode One 2016	Est. copies ≈ 1.2M–2.0M SteamSpy 1M–2M	Est. revenue $1.0M–$2.7M after Steam's cut $1.9M–$4.2M before Steam's cut	$2.99	30k reviews Overwhelmingly Positive	Story Rich Psychological Horror
Little Misfortune 2019	Est. copies ≈ 409k–664k SteamSpy 500k–1M	Est. revenue $2.2M–$6.0M after Steam's cut $4.1M–$9.3M before Steam's cut	$19.99	14k reviews Very Positive	Psychological HorrorPoint & Click