How much revenue did 100 hidden turtles make?

$3k–$9k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did 100 hidden turtles sell?

Q: How many copies did 100 hidden turtles sell?

12k to 20k copies, based on its 487 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 12k–20k; $3k–$9k after Steam's cut $6k–$14k before Steam's cut; from 487 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid 100 hidden turtles and predicted how it would do from its 8 similar games. Every figure here, including 100 hidden turtles's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 266k–559k

best case 627k (A Little to the Left)

Games like 100 hidden turtles

A typical game among these

≈ 266k–559k copies

≈ $392k–$1.4M after Steam's cut

from ~8k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: A Little to the Left at ≈ 478k–777k copies, ≈ $2.0M–$5.3M after Steam's cut.

What their first month looked like

About half the games that made it here had over 579 reviews in their first month; the range was 391 to 807.

The genre you'd be entering

These games: The similar games share Puzzle (8 of 8) and Point & Click (6 of 8).
The winners: Winners here lead with Puzzle + Wholesome, priced around $15.
When they shipped: The similar games span 2011 to 2022, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
The Tiny Bang Story 2011	Est. copies ≈ 420k–683k SteamSpy 2M–5M	Est. revenue $577k–$1.6M after Steam's cut $1.0M–$2.4M before Steam's cut	$4.99	7k reviews Very Positive	Point & ClickPuzzle
A Building Full of Cats 2022	Est. copies ≈ 112k–182k SteamSpy 50k–100k	Est. revenue $92k–$248k after Steam's cut $167k–$381k before Steam's cut	$2.99	5k reviews Overwhelmingly Positive	CatsHidden Object
Hidden Folks 2017	Est. copies ≈ 329k–534k SteamSpy 200k–500k	Est. revenue $1.4M–$3.6M after Steam's cut $2.5M–$5.6M before Steam's cut	$14.99	10k reviews Overwhelmingly Positive	Hidden ObjectCasual
Rusty Lake: Roots 2016	Est. copies ≈ 384k–624k SteamSpy 200k–500k	Est. revenue $421k–$1.1M after Steam's cut $766k–$1.7M before Steam's cut	$3.99	9k reviews Overwhelmingly Positive	PuzzlePoint & Click
Rusty Lake Paradise 2018	Est. copies ≈ 233k–379k SteamSpy 200k–500k	Est. revenue $256k–$687k after Steam's cut $465k–$1.1M before Steam's cut	$3.99	8k reviews Overwhelmingly Positive	PuzzlePoint & Click
A Little to the Left 2022	Est. copies ≈ 478k–777k 2.3x vs typical SteamSpy 200k–500k	Est. revenue $2.0M–$5.3M after Steam's cut $3.6M–$8.2M before Steam's cut	$14.99	19k reviews Very Positive	PuzzleRelaxing
A Castle Full of Cats 2022	Est. copies ≈ 112k–183k SteamSpy 100k–200k	Est. revenue $123k–$332k after Steam's cut $224k–$511k before Steam's cut	$3.99	5k reviews Overwhelmingly Positive	CatsHidden Object
Rusty Lake Hotel 2016	Est. copies ≈ 443k–719k SteamSpy 500k–1M	Est. revenue $242k–$651k after Steam's cut $441k–$1.0M before Steam's cut	$1.99	11k reviews Overwhelmingly Positive	PuzzlePoint & Click