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How many copies did Magical Diary: Horse Hall sell?

Estimated copies sold
≈ 64k–105k
$266k–$714k after Steam's cut $483k–$1.1M before Steam's cut
from 1k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Magical Diary: Horse Hall and predicted how it would do from its 8 similar games. Every figure here, including Magical Diary: Horse Hall's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 2.9M–28.2M
best case 57.1M (Stardew Valley)
Games like Magical Diary: Horse Hall

A typical game among these

≈ 2.9M–28.2M copies

≈ $6.5M–$150.0M after Steam's cut

from ~114k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Anime (3 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Stardew Valley at ≈ 43.5M–70.7M copies, ≈ $179.4M–$482.4M after Steam's cut.

What their first month looked like
About half the games that made it here had over 22k reviews in their first month; the range was 12k to 27k.
The genre you'd be entering
These games
The similar games share Anime (3 of 8) and Simulation (3 of 8).
The winners
Winners here lead with Farming Sim + Life Sim, priced around $15.
When they shipped
The similar games span 2014 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

FINAL FANTASY XIV Online
2014
Est. copies
≈ 4.8M–7.8M
SteamSpy 2M–5M
Est. revenue
$26.4M–$71.0M after Steam's cut $48.0M–$109.3M before Steam's cut
$19.99
86k reviews
Very Positive
MMORPGRPG
Crusader Kings III
2020
Est. copies
≈ 3.5M–5.7M
SteamSpy 2M–5M
Est. revenue
$48.6M–$130.7M after Steam's cut $88.4M–$201.1M before Steam's cut
$49.99
143k reviews
Very Positive
StrategyMedieval
Stardew Valley
2016
Est. copies
≈ 43.5M–70.7M
9.2x vs typical
SteamSpy 20M–50M
Est. revenue
$179.4M–$482.4M after Steam's cut $326.2M–$742.1M before Steam's cut
$14.99
1.0M reviews
Overwhelmingly Positive
Farming SimPixel Graphics
Wallpaper Engine
2018
Est. copies
≈ 31.0M–50.3M
8.9x vs typical
SteamSpy 20M–50M
Est. revenue
$42.5M–$114.3M after Steam's cut $77.3M–$175.9M before Steam's cut
$4.99
1.0M reviews
Overwhelmingly Positive
MatureUtilities
Love Is All Around
2023
Est. copies
≈ 1.1M–1.8M
SteamSpy 1M–2M
Est. revenue
$3.1M–$8.4M after Steam's cut $5.7M–$12.9M before Steam's cut
$9.99
46k reviews
Very Positive
Dating SimSexual Content
DARK SOULS™ III
2016
Est. copies
≈ 18.3M–29.8M
3.9x vs typical
SteamSpy 5M–10M
Est. revenue
$302.7M–$813.9M after Steam's cut $550.4M–$1252.2M before Steam's cut
$59.99
441k reviews
Very Positive
Souls-likeDark Fantasy
Mirror
2018
Est. copies
≈ 2.6M–4.1M
SteamSpy 2M–5M
Est. revenue
$1.4M–$3.8M after Steam's cut $2.5M–$5.8M before Steam's cut
$1.99
84k reviews
Overwhelmingly Positive
Sexual ContentNudity
Volcano Princess
2023
Est. copies
≈ 1.2M–2.0M
SteamSpy 1M–2M
Est. revenue
$3.7M–$9.9M after Steam's cut $6.7M–$15.3M before Steam's cut
$10.99
49k reviews
Overwhelmingly Positive
Life SimMultiple Endings

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