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How many copies did Folk Hero sell?

Estimated copies sold
≈ 5k–8k
$21k–$57k after Steam's cut $39k–$88k before Steam's cut
from 209 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Folk Hero and predicted how it would do from its 8 similar games. Every figure here, including Folk Hero's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 326k–680k
best case 4.2M (Cult of the Lamb)
Games like Folk Hero

A typical game among these

≈ 326k–680k copies

≈ $2.1M–$5.0M after Steam's cut

from ~10k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Cult of the Lamb at ≈ 3.2M–5.2M copies, ≈ $22.2M–$59.6M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 4k reviews in their first month; the range was 769 to 24k.
The genre you'd be entering
These games
The similar games share Action Roguelike (8 of 8) and Dungeon Crawler (7 of 8).
The winners
Winners here lead with Base-Building + Action Roguelike, priced around $25. The breakout hits carry Base-Building + Cute + Singleplayer; a typical game here doesn't.
When they shipped
The similar games span 2015 to 2022, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Barony
2015
Est. copies
≈ 888k–1.4M
1.8x vs typical
SteamSpy 500k–1M
Est. revenue
$4.9M–$13.1M after Steam's cut $8.9M–$20.2M before Steam's cut
$19.99
18k reviews
Very Positive
Dungeon CrawlerAction Roguelike
Curse of the Dead Gods
2021
Est. copies
≈ 229k–373k
SteamSpy 500k–1M
Est. revenue
$1.3M–$3.4M after Steam's cut $2.3M–$5.2M before Steam's cut
$19.99
9k reviews
Very Positive
Action RoguelikeIsometric
Heroes of Hammerwatch
2018
Est. copies
≈ 290k–471k
SteamSpy 500k–1M
Est. revenue
$1.2M–$3.2M after Steam's cut $2.2M–$4.9M before Steam's cut
$14.99
10k reviews
Very Positive
Rogue-liteAction Roguelike
Crawl
2017
Est. copies
≈ 252k–409k
SteamSpy 200k–500k
Est. revenue
$1.0M–$2.8M after Steam's cut $1.9M–$4.3M before Steam's cut
$14.99
7k reviews
Very Positive
Pixel GraphicsLocal Multiplayer
Moonlighter
2018
Est. copies
≈ 747k–1.2M
2.5x vs typical
SteamSpy 2M–5M
Est. revenue
$4.1M–$11.0M after Steam's cut $7.5M–$17.0M before Steam's cut
$19.99
25k reviews
Very Positive
Hack and SlashPixel Graphics
Tiny Rogues
2022
Est. copies
≈ 267k–435k
SteamSpy 500k–1M
Est. revenue
$735k–$2.0M after Steam's cut $1.3M–$3.0M before Steam's cut
$9.99
11k reviews
Overwhelmingly Positive
Action RoguelikeBullet Hell
UnderMine
2020
Est. copies
≈ 245k–397k
SteamSpy 500k–1M
Est. revenue
$1.3M–$3.6M after Steam's cut $2.4M–$5.6M before Steam's cut
$19.99
10k reviews
Very Positive
Action RoguelikeRogue-lite
Cult of the Lamb
2022
Est. copies
≈ 3.2M–5.2M
13x vs typical
SteamSpy 2M–5M
Est. revenue
$22.2M–$59.6M after Steam's cut $40.3M–$91.7M before Steam's cut
$24.99
130k reviews
Overwhelmingly Positive
Base-BuildingCute

Sizing up your own game? See how many copies games in its genre usually sell before you build it.