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How many copies did Death and Ladders sell?

Estimated copies sold
≈ 298–484
$409–$1k after Steam's cut $744–$2k before Steam's cut
from 12 reviews (Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Death and Ladders and predicted how it would do from its 8 similar games. Every figure here, including Death and Ladders's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 3k–518k
best case 4.1M (Buckshot Roulette)
Games like Death and Ladders

A typical game among these

≈ 3k–518k copies

≈ $11k–$1.3M after Steam's cut

from ~226 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

3 of the 8 similar games are hits.

Best case: Buckshot Roulette at ≈ 3.1M–5.1M copies, ≈ $2.6M–$6.9M after Steam's cut.

What their first month looked like
About half the games that made it here had over 99 reviews in their first month; the range was 10 to 16k.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Dark (6 of 8) and Gambling (6 of 8).
The winners
Winners here lead with Dark + Gambling, priced around $3.
When they shipped
7 of the 8 similar games shipped in the last two years. You'd be launching into a busy stretch.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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