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How many copies did Turbo Pug sell?

Estimated copies sold
≈ 164k–267k
$90k–$241k after Steam's cut $163k–$371k before Steam's cut
from 3k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Turbo Pug and predicted how it would do from its 8 similar games. Every figure here, including Turbo Pug's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 6.1M–8.4M
best case 57.1M (Stardew Valley)
Games like Turbo Pug

A typical game among these

≈ 6.1M–8.4M copies

≈ $38.6M–$46.6M after Steam's cut

from ~218k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Sandbox (2 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Stardew Valley at ≈ 43.5M–70.7M copies, ≈ $179.4M–$482.4M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 64k reviews in their first month; the range was 21k to 129k.
The genre you'd be entering
These games
The similar games share Sandbox (2 of 8) and 2D Platformer (1 of 8).
The winners
Winners here lead with Farming Sim + Life Sim, priced around $15. The breakout hits carry Farming Sim + Life Sim + Agriculture; a typical game here doesn't.
When they shipped
The similar games span 2012 to 2024, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Factorio
2020
Est. copies
≈ 5.9M–9.5M
SteamSpy 5M–10M
Est. revenue
$56.4M–$151.5M after Steam's cut $102.5M–$233.1M before Steam's cut
$35.00
236k reviews
Overwhelmingly Positive
AutomationBase-Building
Stardew Valley
2016
Est. copies
≈ 43.5M–70.7M
4.8x vs typical
SteamSpy 20M–50M
Est. revenue
$179.4M–$482.4M after Steam's cut $326.2M–$742.1M before Steam's cut
$14.99
1.0M reviews
Overwhelmingly Positive
Farming SimPixel Graphics
To the Moon
2012
Est. copies
≈ 5.5M–8.9M
too small to compare
SteamSpy 2M–5M
Est. revenue
$15.0M–$40.4M after Steam's cut $27.3M–$62.2M before Steam's cut
$9.99
87k reviews
Overwhelmingly Positive
Story RichGreat Soundtrack
Vampire Survivors
2022
Est. copies
≈ 6.6M–10.7M
SteamSpy 5M–10M
Est. revenue
$9.1M–$24.4M after Steam's cut $16.5M–$37.5M before Steam's cut
$4.99
267k reviews
Overwhelmingly Positive
Action RoguelikeBullet Hell
DAVE THE DIVER
2023
Est. copies
≈ 4.0M–6.6M
SteamSpy 5M–10M
Est. revenue
$22.2M–$59.8M after Steam's cut $40.4M–$91.9M before Steam's cut
$19.99
163k reviews
Overwhelmingly Positive
Pixel GraphicsCasual
People Playground
2019
Est. copies
≈ 9.2M–15.0M
SteamSpy 5M–10M
Est. revenue
$25.4M–$68.2M after Steam's cut $46.1M–$104.9M before Steam's cut
$9.99
321k reviews
Overwhelmingly Positive
SandboxGore
Balatro
2024
Est. copies
≈ 5.0M–8.1M
SteamSpy 2M–5M
Est. revenue
$20.5M–$55.0M after Steam's cut $37.2M–$84.7M before Steam's cut
$14.99
200k reviews
Overwhelmingly Positive
Celeste
2018
Est. copies
≈ 4.5M–7.4M
SteamSpy 2M–5M
Est. revenue
$24.9M–$67.0M after Steam's cut $45.3M–$103.1M before Steam's cut
$19.99
149k reviews
Overwhelmingly Positive

Sizing up your own game? See how many copies games in its genre usually sell before you build it.