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How many copies did Mars Horizon sell?

Estimated copies sold
≈ 77k–125k
$422k–$1.1M after Steam's cut $768k–$1.7M before Steam's cut
from 3k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Mars Horizon and predicted how it would do from its 8 similar games. Every figure here, including Mars Horizon's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 643–17k
best case 10.7M (Stellaris)
Games like Mars Horizon

A typical game among these

≈ 643–17k copies

≈ $701–$101k after Steam's cut

from ~55 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

2 of the 8 similar games are hits.

Best case: Stellaris at ≈ 8.2M–13.3M copies, ≈ $112.6M–$302.6M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 12 reviews in their first month; the range was 3 to 686.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Simulation (6 of 8) and Sandbox (5 of 8).
The winners
Winners here lead with Space + Sandbox, priced around $45. The breakout hits carry Space + Grand Strategy + Sci-fi; a typical game here doesn't.
When they shipped
The similar games span 2015 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Stellaris
2016
Est. copies
≈ 8.2M–13.3M
3611x vs typical
SteamSpy 2M–5M
Est. revenue
$112.6M–$302.6M after Steam's cut $204.7M–$465.6M before Steam's cut
$49.99
197k reviews
Very Positive
Kerbal Space Program
2015
Est. copies
≈ 7.2M–11.7M
2700x vs typical
SteamSpy 2M–5M
Est. revenue
$79.0M–$212.3M after Steam's cut $143.6M–$326.6M before Steam's cut
$39.99
147k reviews
Overwhelmingly Positive
SpaceSimulation
Satellite Command
2016
Est. copies
≈ 3k–5k
SteamSpy 20k–50k
Est. revenue
$9k–$25k after Steam's cut $17k–$38k before Steam's cut
$9.99
81 reviews
Mixed
SimulationIndie
Rover Mechanic Simulator
2020
Est. copies
≈ 17k–27k
12x vs typical
SteamSpy 50k–100k
Est. revenue
$55k–$148k after Steam's cut $100k–$227k before Steam's cut
$11.99
671 reviews
Mostly Positive
SimulationIndie
Rocket Inc
2022
Est. copies
≈ 99–161
SteamSpy 20k–50k
Est. revenue
$81–$219 after Steam's cut $148–$337 before Steam's cut
$2.99
4 reviews
4 user reviews
Exploration2D Platformer
Rover Mechanic Challenge - ERC Competition
2020
Est. copies
≈ 422–685
SteamSpy under 20k
Est. revenue
Free
Free
17 reviews
Mostly Positive
Delivery in Space
2022
Est. copies
≈ 694–1k
SteamSpy 20k–50k
Est. revenue
$380–$1k after Steam's cut $691–$2k before Steam's cut
$1.99
28 reviews
Positive
Card GameStrategy
EarthX
2023
Est. copies
≈ 23k–37k
17x vs typical
SteamSpy 20k–50k
Est. revenue
$63k–$169k after Steam's cut $114k–$260k before Steam's cut
$9.99
921 reviews
Very Positive
SimulationIndie

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