How much revenue did Blair Witch make?

$2.0M–$5.3M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Blair Witch sell?

Q: How many copies did Blair Witch sell?

237k to 385k copies, based on its 8k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 237k–385k; $2.0M–$5.3M after Steam's cut $3.6M–$8.1M before Steam's cut; from 8k reviews (Mostly Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Blair Witch and predicted how it would do from its 8 similar games. Every figure here, including Blair Witch's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 11.8M–28.2M

best case 40.7M (Wallpaper Engine)

Games like Blair Witch

A typical game among these

≈ 11.8M–28.2M copies

≈ $78.4M–$91.7M after Steam's cut

from ~418k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is First-Person (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Wallpaper Engine at ≈ 31.0M–50.3M copies, ≈ $42.5M–$114.3M after Steam's cut.

The genre you'd be entering

These games: The similar games share First-Person (4 of 8) and Anime (3 of 8).
The winners: Winners here lead with Mature + Utilities, priced around $5.
When they shipped: The similar games span 2014 to 2023, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
VRChat 2017	Est. copies ≈ 9.3M–15.1M SteamSpy 20M–50M	Est. revenue Free	Free	269k reviews Mostly Positive	VRFree to Play
Lethal Company 2023	Est. copies ≈ 12.7M–20.6M SteamSpy 10M–20M	Est. revenue $34.8M–$93.6M after Steam's cut $63.3M–$144.0M before Steam's cut	$9.99	511k reviews Overwhelmingly Positive	Online Co-OpHorror
Bloons TD 6 2018	Est. copies ≈ 12.0M–19.6M SteamSpy 2M–5M	Est. revenue $46.3M–$124.5M after Steam's cut $84.2M–$191.5M before Steam's cut	$13.99	396k reviews Overwhelmingly Positive	Tower DefenseStrategy
Wallpaper Engine 2018	Est. copies ≈ 31.0M–50.3M 2.4x vs typical SteamSpy 20M–50M	Est. revenue $42.5M–$114.3M after Steam's cut $77.3M–$175.9M before Steam's cut	$4.99	1.0M reviews Overwhelmingly Positive	MatureUtilities
DARK SOULS™ III 2016	Est. copies ≈ 18.3M–29.8M SteamSpy 5M–10M	Est. revenue $302.7M–$813.9M after Steam's cut $550.4M–$1252.2M before Steam's cut	$59.99	441k reviews Very Positive	Souls-likeDark Fantasy
Doki Doki Literature Club! 2017	Est. copies ≈ 7.9M–12.8M SteamSpy 5M–10M	Est. revenue Free	Free	229k reviews Overwhelmingly Positive	Psychological Horror Visual Novel
SCP: Secret Laboratory 2017	Est. copies ≈ 8.1M–13.1M SteamSpy 5M–10M	Est. revenue Free	Free	235k reviews Very Positive	Free to PlayMultiplayer
Geometry Dash 2014	Est. copies ≈ 36.2M–58.9M 1.5x vs typical SteamSpy 5M–10M	Est. revenue $49.7M–$133.7M after Steam's cut $90.4M–$205.7M before Steam's cut	$4.99	647k reviews Very Positive	DifficultMusic