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How many copies did Prison Tycoon®: Under New Management sell?

Estimated copies sold
≈ 5k–7k
$25k–$67k after Steam's cut $45k–$103k before Steam's cut
from 183 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Prison Tycoon®: Under New Management and predicted how it would do from its 8 similar games. Every figure here, including Prison Tycoon®: Under New Management's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 7.1M–12.7M
best case 20.7M (Sid Meier’s Civilization® VI)
Games like Prison Tycoon®: Under New Management

A typical game among these

≈ 7.1M–12.7M copies

≈ $75.9M–$209.7M after Steam's cut

from ~242k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Building (4 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Sid Meier’s Civilization® VI at ≈ 15.8M–25.7M copies, ≈ $260.5M–$700.4M after Steam's cut.

The genre you'd be entering
These games
The similar games share Building (4 of 8) and Management (4 of 8).
The winners
Winners here lead with Turn-Based Strategy + Historical, priced around $60.
When they shipped
The similar games span 2015 to 2025, and 1 of the 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Schedule I
2025
Est. copies
≈ 7.9M–12.8M
SteamSpy 10M–20M
Est. revenue
$43.4M–$116.6M after Steam's cut $78.8M–$179.4M before Steam's cut
$19.99
318k reviews
Overwhelmingly Positive
RimWorld
2018
Est. copies
≈ 7.6M–12.3M
SteamSpy 5M–10M
Est. revenue
$72.7M–$195.4M after Steam's cut $132.2M–$300.7M before Steam's cut
$34.99
249k reviews
Overwhelmingly Positive
Colony SimBase-Building
Factorio
2020
Est. copies
≈ 5.9M–9.5M
SteamSpy 5M–10M
Est. revenue
$56.4M–$151.5M after Steam's cut $102.5M–$233.1M before Steam's cut
$35.00
236k reviews
Overwhelmingly Positive
AutomationBase-Building
Oxygen Not Included
2019
Est. copies
≈ 4.1M–6.7M
SteamSpy 2M–5M
Est. revenue
$28.5M–$76.7M after Steam's cut $51.9M–$118.0M before Steam's cut
$24.99
144k reviews
Overwhelmingly Positive
Colony SimBase-Building
Cities: Skylines
2015
Est. copies
≈ 14.2M–23.1M
SteamSpy 10M–20M
Est. revenue
$117.2M–$315.2M after Steam's cut $213.1M–$484.9M before Steam's cut
$29.99
291k reviews
Very Positive
Stellaris
2016
Est. copies
≈ 8.2M–13.3M
SteamSpy 2M–5M
Est. revenue
$112.6M–$302.6M after Steam's cut $204.7M–$465.6M before Steam's cut
$49.99
197k reviews
Very Positive
Frostpunk
2018
Est. copies
≈ 4.2M–6.8M
SteamSpy 2M–5M
Est. revenue
$34.5M–$92.8M after Steam's cut $62.8M–$142.8M before Steam's cut
$29.99
138k reviews
Very Positive
Sid Meier’s Civilization® VI
2016
Est. copies
≈ 15.8M–25.7M
1.6x vs typical
SteamSpy 10M–20M
Est. revenue
$260.5M–$700.4M after Steam's cut $473.7M–$1077.6M before Steam's cut
$59.99
380k reviews
Very Positive
StrategyTurn-Based Strategy

Sizing up your own game? See how many copies games in its genre usually sell before you build it.