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How many copies did Paper Trail sell?

Estimated copies sold
≈ 24k–39k
$133k–$359k after Steam's cut $243k–$552k before Steam's cut
from 979 reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Paper Trail and predicted how it would do from its 8 similar games. Every figure here, including Paper Trail's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 696k–1.1M
best case 1.5M (We Were Here)
Games like Paper Trail

A typical game among these

≈ 696k–1.1M copies

≈ $1.5M–$3.1M after Steam's cut

from ~18k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

No genre covers most of these similar games. The closest is Exploration (3 of 8), so its genre is hard to place.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: We Were Here at ≈ 1.1M–1.9M copies.

The genre you'd be entering
These games
The similar games share Exploration (3 of 8) and Puzzle (3 of 8).
The winners
Winners here lead with Co-op + Escape Room.
When they shipped
The similar games span 2014 to 2021, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Mountain
2014
Est. copies
≈ 912k–1.5M
SteamSpy 500k–1M
Est. revenue
$248k–$668k after Steam's cut $452k–$1.0M before Steam's cut
$0.99
16k reviews
Very Positive
SimulationIndie
Webbed
2021
Est. copies
≈ 380k–617k
SteamSpy 500k–1M
Est. revenue
$1.0M–$2.8M after Steam's cut $1.9M–$4.3M before Steam's cut
$9.99
15k reviews
Overwhelmingly Positive
2D PlatformerCute
Townscaper
2021
Est. copies
≈ 537k–872k
SteamSpy 1M–2M
Est. revenue
$884k–$2.4M after Steam's cut $1.6M–$3.7M before Steam's cut
$5.99
22k reviews
Overwhelmingly Positive
ExperimentalBuilding
We Were Here Together
2019
Est. copies
≈ 512k–831k
SteamSpy 500k–1M
Est. revenue
$1.8M–$4.9M after Steam's cut $3.3M–$7.6M before Steam's cut
$12.99
18k reviews
Very Positive
PuzzleOnline Co-Op
FAR: Lone Sails
2018
Est. copies
≈ 806k–1.3M
1.5x vs typical
SteamSpy 500k–1M
Est. revenue
$3.3M–$8.9M after Steam's cut $6.0M–$13.7M before Steam's cut
$14.99
27k reviews
Overwhelmingly Positive
AtmosphericAdventure
Refunct
2015
Est. copies
≈ 852k–1.4M
SteamSpy 200k–500k
Est. revenue
$701k–$1.9M after Steam's cut $1.3M–$2.9M before Steam's cut
$2.99
17k reviews
Overwhelmingly Positive
Parkour3D Platformer
Cat Goes Fishing
2015
Est. copies
≈ 808k–1.3M
SteamSpy 500k–1M
Est. revenue
$1.6M–$4.2M after Steam's cut $2.8M–$6.4M before Steam's cut
$6.99
17k reviews
Very Positive
FishingCats
We Were Here
2017
Est. copies
≈ 1.1M–1.9M
1.9x vs typical
SteamSpy 1M–2M
Est. revenue
Free
Free
33k reviews
Very Positive
Free to PlayCo-op

Sizing up your own game? See how many copies games in its genre usually sell before you build it.