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How many copies did Deer Journey sell?

Estimated copies sold
≈ 2k–3k
$3k–$8k after Steam's cut $6k–$13k before Steam's cut
from 75 reviews (Mixed)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Deer Journey and predicted how it would do from its 8 similar games. Every figure here, including Deer Journey's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 936–8k
best case 336k (The Medium)
Games like Deer Journey

A typical game among these

≈ 936–8k copies

≈ $3k–$13k after Steam's cut

from ~47 reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

1 of the 8 similar games is a hit.

Best case: The Medium at ≈ 256k–416k copies, ≈ $3.5M–$9.5M after Steam's cut.

What their first month looked like
About half the games that made it here had over 25 reviews in their first month; the range was 5 to 3k.
Games with under about 100 reviews in month one almost never recover.
The genre you'd be entering
These games
The similar games share Story Rich (5 of 8) and Exploration (4 of 8).
The winners
Winners here lead with Horror + Female Protagonist, priced around $50.
When they shipped
Only 2 of the 8 similar games shipped in the last two years. That says more about which games were found than about the market.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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IndieAdventure
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220x vs typical
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AdventureHorror
The Frosts: First Ones
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SteamSpy under 20k
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Story RichEmotional

Sizing up your own game? See how many copies games in its genre usually sell before you build it.