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How many copies did Propaganda vs. Zombies sell?

Estimated copies sold
≈ 124–202
$170–$459 after Steam's cut $309–$706 before Steam's cut
from 5 reviews (5 user reviews)
Only 5 reviews so far, so that range swings on one or two people. Read it as a hint, not a measurement.

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Propaganda vs. Zombies and predicted how it would do from its 8 similar games. Every figure here, including Propaganda vs. Zombies's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 575k–638k
best case 8.3M (Slay the Spire)
Games like Propaganda vs. Zombies

A typical game among these

≈ 575k–638k copies

≈ $1.5M–$4.5M after Steam's cut

from ~12k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Slay the Spire at ≈ 6.3M–10.3M copies, ≈ $43.5M–$116.9M after Steam's cut. It is a breakout hit, far above a typical game.

What their first month looked like
About half the games that made it here had over 7k reviews in their first month; the range was 2k to 21k.
The genre you'd be entering
These games
The similar games share Rogue-like (8 of 8) and Deckbuilding (7 of 8).
The winners
Winners here lead with Card Game + Roguelike Deckbuilder, priced around $20. The breakout hits carry Card Game + Roguelike Deckbuilder + Singleplayer; a typical game here doesn't.
When they shipped
4 of the 8 similar games shipped in the last two years, so this genre is actively shipping.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Balatro
2024
Est. copies
≈ 5.0M–8.1M
17x vs typical
SteamSpy 2M–5M
Est. revenue
$20.5M–$55.0M after Steam's cut $37.2M–$84.7M before Steam's cut
$14.99
200k reviews
Overwhelmingly Positive
Peglin
2024
Est. copies
≈ 439k–714k
1.5x vs typical
SteamSpy 500k–1M
Est. revenue
$2.4M–$6.5M after Steam's cut $4.4M–$10.0M before Steam's cut
$19.99
18k reviews
Very Positive
Nubby's Number Factory
2025
Est. copies
≈ 486k–790k
1.7x vs typical
SteamSpy 200k–500k
Est. revenue
$667k–$1.8M after Steam's cut $1.2M–$2.8M before Steam's cut
$4.99
20k reviews
Overwhelmingly Positive
StrategyRogue-like
Luck be a Landlord
2023
Est. copies
≈ 287k–467k
SteamSpy 200k–500k
Est. revenue
$789k–$2.1M after Steam's cut $1.4M–$3.3M before Steam's cut
$9.99
12k reviews
Very Positive
Slay the Spire
2019
Est. copies
≈ 6.3M–10.3M
19x vs typical
SteamSpy 5M–10M
Est. revenue
$43.5M–$116.9M after Steam's cut $79.0M–$179.8M before Steam's cut
$24.99
220k reviews
Overwhelmingly Positive
Death Road to Canada
2016
Est. copies
≈ 438k–712k
SteamSpy 200k–500k
Est. revenue
$1.8M–$4.9M after Steam's cut $3.3M–$7.5M before Steam's cut
$14.99
11k reviews
Very Positive
Pixel GraphicsZombies
Hand of Fate
2015
Est. copies
≈ 522k–848k
SteamSpy 500k–1M
Est. revenue
$2.9M–$7.7M after Steam's cut $5.2M–$11.9M before Steam's cut
$19.99
11k reviews
Very Positive
Knock on the Coffin Lid
2024
Est. copies
≈ 72k–117k
too small to compare
SteamSpy 100k–200k
Est. revenue
$496k–$1.3M after Steam's cut $903k–$2.1M before Steam's cut
$24.99
3k reviews
Very Positive
FantasyDark Fantasy

Sizing up your own game? See how many copies games in its genre usually sell before you build it.