How much revenue did Borderlands 2 make?

$217.3M–$584.2M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Borderlands 2 sell?

Q: How many copies did Borderlands 2 sell?

19.8M to 32.1M copies, based on its 313k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 19.8M–32.1M; $217.3M–$584.2M after Steam's cut $395.1M–$898.8M before Steam's cut; from 313k reviews (Very Positive)

Copies are estimated from the public review count, adjusted for release year, and cross-checked against SteamSpy's own estimate.

Did the prediction match what actually happened?

We hid Borderlands 2 and predicted how it would do from its 8 similar games. Every figure here, including Borderlands 2's, is estimated from Steam reviews.

Copies, estimated from reviews

typical (middle half) 4.5M–15.5M

best case 34.9M (Apex Legends™)

Games like Borderlands 2

A typical game among these

≈ 4.5M–15.5M copies

≈ $28.5M–$143.5M after Steam's cut

from ~259k reviews

Only the top fifth of 2019's Steam releases earned $34k or more before Steam's cut, so plan for that or less.

All 8 of the similar games are hits.

Best case: Apex Legends™ at ≈ 26.6M–43.2M copies.

What their first month looked like

About half the games that made it here had over 63k reviews in their first month; the range was 24k to 103k.

The genre you'd be entering

These games: The similar games share FPS (5 of 8) and Co-op (4 of 8).
The winners: Winners here lead with Battle Royale + FPS.
When they shipped: None of the similar games shipped in the last two years; the newest is from 2021. That says more about which games were found than about the market.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Apex Legends™ 2020	Est. copies ≈ 26.6M–43.2M 4.1x vs typical SteamSpy 100M–200M	Est. revenue Free	Free	1.1M reviews Mixed	Free to PlayBattle Royale
Gunfire Reborn 2021	Est. copies ≈ 2.6M–4.2M SteamSpy 2M–5M	Est. revenue $14.2M–$38.1M after Steam's cut $25.7M–$58.5M before Steam's cut	$19.99	104k reviews Very Positive	Rogue-lite FPS
Enter the Gungeon 2016	Est. copies ≈ 3.7M–6.1M SteamSpy 2M–5M	Est. revenue $15.4M–$41.5M after Steam's cut $28.1M–$63.9M before Steam's cut	$14.99	90k reviews Overwhelmingly Positive	Bullet HellAction Roguelike
Destiny 2 2019	Est. copies ≈ 19.1M–31.0M 2.6x vs typical SteamSpy 20M–50M	Est. revenue Free	Free	663k reviews Mostly Positive	Free to PlayOpen World
Deep Rock Galactic 2020	Est. copies ≈ 9.4M–15.3M SteamSpy 5M–10M	Est. revenue $77.8M–$209.2M after Steam's cut $141.5M–$321.9M before Steam's cut	$29.99	380k reviews Overwhelmingly Positive	DwarfCo-op
Risk of Rain 2 2020	Est. copies ≈ 8.8M–14.2M SteamSpy 5M–10M	Est. revenue $60.2M–$161.9M after Steam's cut $109.5M–$249.0M before Steam's cut	$24.99	353k reviews Very Positive	Third-Person ShooterAction Roguelike
Borderlands 3 2020	Est. copies ≈ 4.1M–6.6M SteamSpy 2M–5M	Est. revenue $89.5M–$240.7M after Steam's cut $162.8M–$370.4M before Steam's cut	$79.99	164k reviews Very Positive	RPGLooter Shooter
Crossout 2017	Est. copies ≈ 2.4M–3.9M SteamSpy 5M–10M	Est. revenue Free	Free	70k reviews Mostly Positive	Third PersonGun Customization